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Writing winning business proposals / Richard C. Freed, Joseph D. Romano, Shervin Freed.
Publication details: New York : McGraw-Hill, c2011.Edition: 3rd edDescription: viii, 311 p. : ill. ; 24 cmISBN:- 9780071742320 (pbk.) :
- 0071742328 (pbk.) :
- HF5718.5 .F74 2011
Contents:
Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes : determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits section -- Writing the fees slot -- Summary : the proposal development process.
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
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Books
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American University in Dubai | American University in Dubai | Main Collection | HF 5718.5 .F74 2011 (Browse shelf(Opens below)) | Available | 5049137 |
Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes : determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits section -- Writing the fees slot -- Summary : the proposal development process.
Includes bibliographical references and index.
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