AUD Library Catalog

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		Cases in strategic marketing / David Rosenthal, Lew G. Brown. by Rosenthal, David W Brown, Lew G Publication details: Upper Saddle River, NJ : Prentice Hall, c2000 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.135 .R67 2000. Place hold
		Negotiating globally : how to negotiate deals, resolve disputes, and make decisions across cultural boundaries / Jeanne M. Brett. by Brett, Jeanne M Series: Jossey-Bass business & management series Edition: 1st ed. Publication details: San Francisco : Jossey-Bass, c2001 Availability: Items available for loan: American University in Dubai (1)Call number: HD 58.6 .B74 2001. Place hold
		Strategic marketing / David W. Cravens. by Craven, David W Series: Irwin/McGraw-Hill series in marketing Edition: 6th ed. Publication details: Boston : Irwin/McGraw-Hill, 2000 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.135 .C72 2000. Place hold
		Multiple attribute decision making : an introduction / K. Paul Yoon, Ching-Lai Hwang. by Yoon, Kwangsun, 1947- Hwang, C. L. (Ching-Lai), 1929- Series: Sage university papers series. Quantitative applications in the social sciences ; ; no. 07-104 Publication details: Thousand Oaks, CA : Sage Publications, c1995 Availability: Items available for loan: American University in Dubai (1)Call number: HD 30.23 .Y66 1995. Place hold
		Quantitative decision making with spreadsheet applications / Lawrence L. Lapin, William D. Whisler. by Lapin, Lawrence L Whisler, William D Lapin, Lawrence L. Quantitative methods for business decisions Edition: 7th ed. Publication details: Belmont, CA : Duxbury/Thomson Learning, c2002 Availability: Items available for loan: American University in Dubai (1)Call number: HD 30.23 .L36 2002. Place hold
		The wisdom of crowds : why the many are smarter than the few and how collective wisdom shapes business, economies, societies, and nations / James Surowiecki. by Surowiecki, James, 1967- Edition: 1st ed. Publication details: New York : Doubleday : 2004 Availability: Items available for loan: American University in Dubai (1)Call number: JC 328.2 .S87 2004. Place hold
		The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan. by Nagle, Thomas T, 1951- Hogan, John E., Ph. D Edition: 4th ed. Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5416.5 .N34 2006. Place hold
		Hard facts, dangerous half-truths, and total nonsense : profiting from evidence-based management / Jeffrey Pfeffer, Robert I. Sutton. by Pfeffer, Jeffrey Sutton, Robert I Publication details: Boston, Mass. : Harvard Business School Press, c2006 Availability: Items available for loan: American University in Dubai (1)Call number: HD 30.23 .P468 2006. Place hold
		Bad leadership : what it is, how it happens, why it matters / Barbara Kellerman. by Kellerman, Barbara Center for Public Leadership Series: Leadership for the common good Publication details: Boston, Mass. : Harvard Business School Press, c2004 Other title: Bad leadership : what it is, how it happens, why it matters. Availability: Items available for loan: American University in Dubai (1)Call number: HD 57.7 .K47 2004. Place hold
		Harvard Business review on making smarter decisions. Series: The Harvard business review paperback series Publication details: Boston, MA : Harvard Business School Pub., c2007 Other title: Making smarter decisions Availability: Items available for loan: American University in Dubai (1)Call number: HD 30.23 .H3743 2007. Place hold
		The effective use of market research : how to drive and focus better business decisions / Robin J. Birn. by Birn, Robin Series: Market research in practice series Edition: 4th ed. Publication details: London ; Sterling, VA : Kogan Page, 2004 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.2 .B49 2004. Lists: KOGAN PAGE . Place hold
		You can do the math : overcome your math phobia and make better financial decisions / Ron Lipsman. by Lipsman, Ronald L Publication details: Westport, Conn. : Praeger, c2004 Availability: Items available for loan: American University in Dubai (1)Call number: HG 179 .L525 2004. Place hold
		The paradox of choice : why more is less / by Barry Schwartz. by Schwartz, Barry, 1946- [author] Edition: First edition. New York : Harper Collins publisher , 2004 Availability: Items available for loan: American University in Dubai (1)Call number: BF 611 .S38 2004. Place hold

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