AUD Library Catalog

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Powerful presentations : great ideas for making a real impact / Jons Ehrenborg & John Mattock. by
Edition: 3rd ed.
Publication details: London : Kogan Page, 2001
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5718.22 .E47 2001.
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Creative marketing communications : a practical guide to planning, skills and techniques / Daniel Yadin by Series: Marketing in action series
Edition: 3rd ed
Publication details: London ; Dover, N.H. : Kogan Page, 2001
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.123 .Y34 2000.
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Doing business with Russia / consultant editor Marat Terterov. by Series: Global market briefing
Edition: 3rd ed.
Publication details: London ; Sterling, VA : Kogan Page, 2003
Availability: Items available for loan: American University in Dubai (1)Call number: HF 3630.2 .Z6 D65 2003.
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Doing business with China / forewords by Shi Guangsheng, Pascal Lamy, Robert A. Kapp ; consultant editors Jonathan Reuvid, and Li Yong. by Series: Global market briefing
Edition: 4th ed.
Publication details: London ; Sterling VA : Kogan Page, 2003
Availability: Items available for loan: American University in Dubai (1)Call number: HC 427.95 .D65 2003.
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Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan. by Series: Market research in practice series
Publication details: London ; Sterling, VA : Kogan Page, 2004
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.2 .H253 2004.
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Business to business market research : understanding and measuring business markets / Ruth McNeil. by Series: Market research in practice series
Publication details: London ; Sterling, VA : Kogan Page, 2005
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.1263 .M365 2005.
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Bridging the culture gap : a practical guide to business communication / Penny Carté, Chris Fox. by
Publication details: London ; Sterling, VA : Kogan Page, c2004
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5389 .C36 2004.
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ProfitBrand : how to increase the profitability, accountability & sustainability of brands / Nick Wreden. by
Publication details: London ; Sterling, VA : Kogan Page, c2005
Other title:
  • Profit brand
Availability: Items available for loan: American University in Dubai (1)Call number: HD 69 .B7 W73 2005.
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From idea to profit : how to market innovative products and services / consultant editor, Adam Jolly. by
Publication details: London ; Sterling, Va. : Kogan Page, 2005
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.153 .J655 2005.
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Brand failures : the truth about the 100 biggest branding mistakes of all time / Matt Haig. by
Publication details: London ; Sterling, VA. : Kogan Page, 2003
Availability: Items available for loan: American University in Dubai (1)Call number: HD 69 .B7 H345 2003.
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The 50-plus market : why the future is age neutral when it comes to marketing & branding strategies / Dick Stroud. by
Publication details: London ; Sterling, Va. : Kogan Page, c2005, 2006
Other title:
  • Fifty-plus market
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415 .S874 2006.
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Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing / Jean-Marc Lehu ; [translated by Anglia Translations]. by Language: English Original language: French
Publication details: London, Eng. ; Philadelphia, Pa. : Kogan Page, c2006
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.15 .L445 2006.
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A handbook of world trade : a strategic guide to trading internationally / consultant editor, Jonathan Reuvid. by
Edition: 2nd ed.
Publication details: London ; Sterling, Va. : New York, N.Y. : Kogan Page ; ICC Pub., c2004
Other title:
  • A handbook of world trade : a strategic guide to trading internationally.
Availability: Items available for loan: American University in Dubai (1)Call number: HF 1379 .H366 2004.
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Doing business with the United Arab Emirates / consultant editors, Philip Dew, Anthony Shoult. by
Publication details: London : Kogan Page, 2000
Availability: Items available for loan: American University in Dubai (1)Call number: HF 3766 .Z5 D646 2000.
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Market intelligence : how and why organizations use market research. Martin Callingham. by Series: Market research in practice series
Publication details: London ; Sterling, Va. : Kogan Page, c2004
Other title:
  • How and why organizations use market research
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.2 .C25 2004.
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The effective use of market research : how to drive and focus better business decisions / Robin J. Birn. by Series: Market research in practice series
Edition: 4th ed.
Publication details: London ; Sterling, VA : Kogan Page, 2004
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.2 .B49 2004.
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Consumer insight : how to use data and market research to get closer to your customer / [edited by] Merlin Stone, Alison Bond & Bryan Foss. by Series: Market research in practice series
Publication details: London ; Sterling, Va. Kogan Page, c2004.
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.5 .C6625 2004.
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