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CB8 : consumer behavior : student edition 8 / edited by Barry J. Babin and Eric G. Harris.

By: Babin, Barry J [author.].
Contributor(s): Harris, Eric G [author.].
Publisher: Boston, MA : Cengage Learning, [2018]Edition: Student edition 8, 8th edition.Description: x, 390 pages : color illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781305577244; 1305577248.Other title: Consumer behavior 8 | CB8 [Spine title].Subject(s): Consumer behavior -- Textbooks | Consumer behaviorGenre/Form: Textbooks.DDC classification:
List(s) this item appears in: Faculty TextBook
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books American University in Dubai American University in Dubai Main Collection HF5415.32 .B337 2018 (Browse shelf(Opens below)) Available 5245433
Browsing American University in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
HF 5415.32 .A76 2004 Consumers / HF 5415.32 B335 2012 CB3 / HF 5415.32 .B335 2013 CB4 / HF5415.32 .B337 2018 CB8 : consumer behavior : student edition 8 / HF5415.32.C65 2023 Consumer culture theory / HF 5415.32 .C66 2019 Consumer social values / HF 5415.32 .C74 2006 Creating images and the psychology of marketing communication /

Cover title.

Includes bibliographical references (pages 352-372) and indexes.

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