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CB8 : consumer behavior : student edition 8 / edited by Barry J. Babin and Eric G. Harris.

By: Babin, Barry J [author.].
Contributor(s): Harris, Eric G [author.].
Publisher: Boston, MA : Cengage Learning, [2018]Edition: Student edition 8, 8th edition.Description: x, 390 pages : color illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781305577244; 1305577248.Other title: Consumer behavior 8 | CB8 [Spine title].Subject(s): Consumer behavior -- Textbooks | Consumer behaviorGenre/Form: Textbooks.DDC classification:
List(s) this item appears in: Faculty TextBook
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books American University in Dubai American University in Dubai Main Collection HF5415.32 .B337 2018 (Browse shelf(Opens below)) Available 5245433

Cover title.

Includes bibliographical references (pages 352-372) and indexes.

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