Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
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American University in Dubai | American University in Dubai | Main Collection | HM1221.P787 2014 (Browse shelf(Opens below)) | Available | 5119677 |
HM 1221 .P36 2006 International and intercultural public relations : a campaign case approach / | HM 1221 .P38 2015 Pathways to public relations : histories of practice and profession / | HM 1221 .P78 2001 Public relations cases : international perspectives / | HM1221.P787 2014 Public relations practices : managerial case studies and problems / | HM 1221 .P83 2008 Public relations practices : managerial case studies and problems / | HM 1221 .S45 2004 The practice of public relations / | HM 1221 .S45 2004 The practice of public relations / |
Includes index.
Includes bibliographical references and index.
The purposes of public relations -- How public relations deals with problems and opportunities -- Employee relations -- Community relations -- Investor relations -- Consumer relations -- Media relations -- Public issue campaigns and debates -- Crisis management -- Standards, ethics, and values.
There are no comments on this title.