Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | American University in Dubai | American University in Dubai | Main Collection | HF 5823 .K38 2013 (Browse shelf(Opens below)) | Available | 5110015 |
HF 5823 .J7172 2004 Fables, fashions, and facts about advertising : a study of 28 enduring myths / | HF 5823 .J719 1995 When ads work : new proof that advertising triggers sales / | HF 5823 .K346 2005 Advertising as multilingual communication / | HF 5823 .K38 2013 Strategic thinking for advertising creatives / | HF 5823 .K45 1986 Otto Kleppner's Advertising procedure / | HF 5823 .K45 1999 Kleppner's advertising procedure / | HF 5823 .K65 2012 Goodvertising : creative advertising that cares / |
Includes bibliographical references (page 201) and index.
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