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Seizing the white space : business model innovation for growth and renewal / Mark W. Johnson.

By: Publication details: Boston, MA : Harvard Business Press, c2010.Description: xvii, 208 p. : ill. ; 24 cmISBN:
  • 9781422124819 (hbk.) :
  • 1422124819 :
Subject(s): LOC classification:
  • HD2756 .J64 2010
Contents:
The white space and business model innovation -- The four-box business model framework -- The white space within: transforming existing markets -- The white space beyond: creating new markets -- The white space between: dealing with industry discontinuity -- Designing a new business model -- Implementation -- Overcoming incumbent challenges.

Includes bibliographical references and index.

The white space and business model innovation -- The four-box business model framework -- The white space within: transforming existing markets -- The white space beyond: creating new markets -- The white space between: dealing with industry discontinuity -- Designing a new business model -- Implementation -- Overcoming incumbent challenges.

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