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Seizing the white space : business model innovation for growth and renewal / Mark W. Johnson.

By: Publication details: Boston, MA : Harvard Business Press, c2010.Description: xvii, 208 p. : ill. ; 24 cmISBN:
  • 9781422124819 (hbk.) :
  • 1422124819 :
Subject(s): LOC classification:
  • HD2756 .J64 2010
Contents:
The white space and business model innovation -- The four-box business model framework -- The white space within: transforming existing markets -- The white space beyond: creating new markets -- The white space between: dealing with industry discontinuity -- Designing a new business model -- Implementation -- Overcoming incumbent challenges.
Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books American University in Dubai American University in Dubai Main Collection HD 2756 .J64 2010 (Browse shelf(Opens below)) Available 603807

Includes bibliographical references and index.

The white space and business model innovation -- The four-box business model framework -- The white space within: transforming existing markets -- The white space beyond: creating new markets -- The white space between: dealing with industry discontinuity -- Designing a new business model -- Implementation -- Overcoming incumbent challenges.

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