| 000 -LEADER | |
|---|---|
| fixed length control field | 01766cam a2200445Mi 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn857987130 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240430145252.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130719s2013 maua b 001 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UKMGB |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | UKMGB |
| Modifying agency | OCLCO |
| -- | SINLB |
| -- | NLGGC |
| -- | OCLCO |
| -- | OCLCF |
| -- | KASET |
| -- | OCLCQ |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBB377894 |
| Source | bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | 016220694 |
| Source | Uk |
| 019 ## - | |
| -- | 864430575 |
| -- | 872757173 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273768944 |
| Qualifying information | (paperback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0273768948 |
| Qualifying information | (paperback) |
| 029 1# - (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000051902352 |
| 029 1# - (OCLC) | |
| OCLC library identifier | NLGGC |
| System control number | 370370953 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)857987130 |
| Canceled/invalid control number | (OCoLC)864430575 |
| -- | (OCoLC)872757173 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.135 |
| Item number | .K47 2013 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF 5415.135 .K47 2013 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | TSAA |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kerin, Roger A., |
| Relator term | author. |
| 9 (RLIN) | 93799 |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic marketing problems : |
| Remainder of title | cases and comments / |
| Statement of responsibility, etc | Roger A. Kerin, Southern Methodist University, Robert A. Peterson, University of Texas at Austin. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Thirteenth edition, International edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS | |
| Place of production, publication, distribution, manufacture | Boston [Massachusetts] : |
| Name of producer, publisher, distributor, manufacturer | Pearson, |
| Date of production, publication, distribution, manufacture | [2013] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 743 pages : |
| Other physical details | illustrations (black and white) ; |
| Dimensions | 28 cm. |
| 336 ## - CONTENT TYPE | |
| Content Type Term | text |
| Content Type Code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media Type Term | unmediated |
| Media Type Code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier Type Term | volume |
| Carrier Type Code | nc |
| Source | rdacarrier |
| 490 0# - SERIES STATEMENT | |
| Series statement | Always learning |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Decision making |
| Form subdivision | Case studies. |
| 9 (RLIN) | 139434 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management |
| Form subdivision | Case studies. |
| 9 (RLIN) | 139435 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Decision making. |
| Source of heading or term | fast |
| -- | (OCoLC)fst01010188 |
| 9 (RLIN) | 139436 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| Source of heading or term | fast |
| -- | (OCoLC)fst01010209 |
| 9 (RLIN) | 139437 |
| 655 #7 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Case studies. |
| Source of term | fast |
| -- | (OCoLC)fst01423765 |
| 9 (RLIN) | 139438 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Peterson, Robert A. |
| Fuller form of name | (Robert Allen), |
| Dates associated with a name | 1944- |
| Relator term | author. |
| 9 (RLIN) | 17301 |
| 994 ## - | |
| -- | C0 |
| -- | TSAUD |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | American University in Dubai | American University in Dubai | Main Collection | 2012-12-05 | 2 | 1 | HF 5415.135 .K47 2013 | 5077908 | 2023-11-08 | 2015-07-25 | Books |