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		Marketing to leading-edge baby boomers / Brent Green. by Green, Brent Publication details: Lincoln, NE : Writers Advantage, c2003 Other title: Baby boomers Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.127 .G74 2003. Place hold
		The 50-plus market : why the future is age neutral when it comes to marketing & branding strategies / Dick Stroud. by Stroud, Dick Publication details: London ; Sterling, Va. : Kogan Page, c2005, 2006 Other title: Fifty-plus market Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415 .S874 2006. Lists: KOGAN PAGE . Place hold
		The aging consumer : perspectives from psychology and economics / edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon. by Drolet, Aimee Leigh Schwarz, Norbert, Dr. phil Yoon, Carolyn, 1960- Publication details: New York, NY : Taylor & Francis, 2010 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.332 .O43 A385 2010. Place hold

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