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The publishing business : from p-books to e-books / Kelvin Smith.
Series: Creative careersPublication details: Lausanne, Switzerland ; [Worthing] : AVA Academia, 2012.Description: 208 p. : col. ill. ; 27 cmISBN:- 9782940411627 (pbk.)
- 294041162X (pbk.)
- Z278 .S55 2012
Contents:
Summary: "The Publishing Business: From p-books to e-books is a comprehensive guide to book publishing. It explores the publishing process from writer to reader; examining the key roles performed in the editorial, design, production and marketing departments. Discussion questions and activities provide thought-provoking material to encourage the reader to investigate the world of publishing"--P. [4] of cover.
The fundamentals of publishing -- The choices publishers make -- Writers, readers, and intermediaries -- Editorial processes -- Design and production -- Print and electronic publishing -- Marketing, sales and distribution.
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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American University in Dubai | American University in Dubai | Main Collection | Z 278 .S55 2012 (Browse shelf(Opens below)) | Available | 5136444 |
"The Publishing Business: From p-books to e-books is a comprehensive guide to book publishing. It explores the publishing process from writer to reader; examining the key roles performed in the editorial, design, production and marketing departments. Discussion questions and activities provide thought-provoking material to encourage the reader to investigate the world of publishing"--P. [4] of cover.
Includes bibliographical references (p. 198-199) and index.
The fundamentals of publishing -- The choices publishers make -- Writers, readers, and intermediaries -- Editorial processes -- Design and production -- Print and electronic publishing -- Marketing, sales and distribution.
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