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Brand spirit : how cause related marketing builds brands / Hamish Pringle and Marjorie Thompson. by
Edition: Paperback ed.
Publication details: Chichester ; New York : Wiley, 2001
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5414 .P75 2001.
Spending advertising money in the digital age : how to navigate the media flow / Hamish Pringle and Jim Marshall. by
Publication details: London ; Philadelphia : Kogan Page, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5823 .P737 2012.
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