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The Boston Consulting Group on strategy / edited by Carl W. Stern and Michael S. Deimler.

Contributor(s): Publication details: Hoboken, N.J. : John Wiley & Sons, c2006.Edition: 2nd edDescription: xvii, 413 p. : ill. ; 24 cmISBN:
  • 9780471757221 :
  • 0471757225 :
Other title:
  • On strategy
Uniform titles:
  • Perspectives on strategy.
Subject(s): LOC classification:
  • HD30.28 .B677 2006
Partial contents:
The nature of business strategy -- The development of business strategy -- The practice of business strategy -- Business thinking -- Social commentary.
Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books American University in Dubai American University in Dubai Main Collection HD 30.28 .B677 2006 (Browse shelf(Opens below)) Available 5056422

Revised ed. of: Perspectives on strategy: from the Boston Consulting Group / edited by Carl W. Stern and George Stalk, Jr.

"Classic concepts and new perspectives, cash cows, experience curves, time-based competition, richness and reach, and other BCG ideas"--Jacket.

Includes bibliographical references and index.

The nature of business strategy -- The development of business strategy -- The practice of business strategy -- Business thinking -- Social commentary.

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