AUD Library Catalog

Image from Google Jackets
Normal view MARC view

Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

By: Contributor(s): Series: McGraw-Hill/Irwin series in marketingAnalytics: Show analyticsPublication details: Boston : McGraw-Hill Irwin, c2004.Edition: 9th edDescription: xxvi, 790 p. : col. ill. ; 27 cm + 1 CD-ROM (4 3/4 in.)ISBN:
  • 0072536861 (alk. paper)
Subject(s): LOC classification:
  • HF5415.33.U6 H38 2004
Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books American University in Dubai American University in Dubai Main Collection HF 5415.33 .U6 H38 2004 (Browse shelf(Opens below)) Available 643783

Includes bibliographical references and indexes.

System requirements for accompying CD ROM.

There are no comments on this title.

to post a comment.
  • Monday - Friday
  • 8:00 AM - 5:00 PM
  • Saturday - Sunday
  • Closed
  • Phone: +971 431 83183
  • Email: Library@aud.edu
  • Address: Sheikh Zayed Road -- P.O. Box 28282, Dubai, AE
  • Map & Directions