AUD Library Catalog

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		Trust agents : using the web to build influence, improve reputation, and earn trust / Chris Brogan and Julien Smith. by Brogan, Chris Smith, Julien Publication details: Hoboken, N.J. : John Wiley & Sons, c2009 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.1265 .B75 2009. Place hold
		The new community rules : marketing on the social web / Tamar Weinberg. by Weinberg, Tamar Edition: 1st ed. Publication details: Beijing ; Sebastopol, CA : O'Reilly, 2009 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.1265 .W45 2009. Place hold
		The power of real-time social media marketing : how to attract and retain customers and grow the bottom line in the globally connected world / by Beverly Macy, Teri Thompson. by Macy, Beverly Thompson, Teri Publication details: New York : McGraw-Hill, c2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 M325 2011. Place hold
		Brand media strategy : integrated communications planning in the digital era / Antony Young. by Young, Antony, 1964- Edition: 1st ed. Publication details: New York : Palgrave Macmillan, 2010 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.125 5 Y68 2010. Place hold
		The art of immersion : how the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories / Frank Rose. by Rose, Frank Edition: 1st ed. Publication details: New York : W.W. Norton & Co., c2011 Availability: Items available for loan: American University in Dubai (1)Call number: HD 9696.8 .A2 R67 2011. Place hold
		Pre-commerce : how companies and customers are transforming business together / Bob Pearson with Dan Zehr. by Pearson, Bob, 1962- Zehr, Dan Edition: 1st ed. Publication details: San Francisco : Jossey-Bass, c2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.32 .P43 2011. Place hold
		Marketing in a Web 2.0 world : using social media, webinars, blogs, and more to boost your small business on a budget / by Peter VanRysdam ; foreword by Brian Goldfarb. by VanRysdam, Peter, 1978- Publication details: Ocala, Fla. : Atlantic Pub. Group, c2010 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 V356 2010. Place hold
		Mobile marketing for dummies / by Michael Becker and John Arnold. by Becker, Michael Arnold, John, 1972- Series: --For dummies Publication details: Hoboken, N.J. : Wiley, c2010 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.1265 .B43 2010. Place hold
		We first : how brands and consumers use social media to build a better world / Simon Mainwaring. by Mainwaring, Simon Edition: 1st ed. Publication details: New York : Palgrave Macmillan, 2011 Availability: Items available for loan: American University in Dubai (1)Call number: HD 60 .M327 2011. Place hold
		Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships / Paul Gillin, Eric Schwartzman. by Gillin, Paul Schwartzman, Eric Publication details: Hoboken, N.J. : Wiley, c2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 G554 2011. Place hold
		The third screen : marketing to your customers in a world gone mobile / Chuck Martin. by Martin, Chuck, 1949- Publication details: Boston : Nicholas Brealey Pub., 2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 M3288 2011. Place hold
		Killer Facebook ads : master cutting-edge Facebook advertising techniques / Marty Weintraub. by Weintraub, Marty, 1959- Publication details: Indianapolis, Ind. : John Wiley, c2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 6146 .I58 W45 2011. Place hold
		Blog, podcast, Google, sell : the complete guide to making online profit / Cresta Norris. by Norris, Cresta Publication details: London ; Philadelphia : Kogan Page, c2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 N667 2011. Lists: KOGAN PAGE . Place hold
		Social media metrics : how to measure and optimize your marketing investment / Jim Sterne. by Sterne, Jim, 1955- Series: New rules of social media series Publication details: Hoboken, N.J. : John Wiley, c2010 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 S7419 2010. Place hold
		Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks) / by Dave Kerpen. by Kerpen, Dave Publication details: New York : McGraw-Hill, c2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 K425 2011. Place hold
		Social media analytics : effective tools for building, intrepreting, and using metrics / Marshall Sponder. by Sponder, Marshall Publication details: New York : McGraw-Hill, c2012 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 S66 2012. Place hold
		Content is currency : developing powerful content for web and mobile / Jon Wuebben. by Wuebben, Jon Publication details: Boston, MA : Nicholas Brealey Pub., c2012 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 W84 2012. Place hold
		All business is local : why place matters more than ever in a global, virtual world / John A. Quelch and Katherine E. Jocz. by Quelch, John A Jocz, Katherine E Publication details: New York : Portfolio/Penguin, 2012 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 Q45 2012. Place hold
		Fusion : the new way of marketing / David Taylor & David Miles. by Taylor, David Miles, David Publication details: Ecademy Press, 2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 6146 .I58. Place hold

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