AUD Library Catalog

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Clean tech, clean profits : using effective innovation and sustainable business practices to win in the new low-carbon economy / consultant editor, Adam Jolly. by
Publication details: London ; Philadelphia : Kogan Page, 2010
Availability: Items available for loan: American University in Dubai (1)Call number: HD 30.255 .C54 2010.
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International trade : an essential guide to the principles and practice of export / Jonathan Reuvid and Jim Sherlock. by
Publication details: London, UK ; Philadelphia, USA : Kogan Page, 2011
Availability: Items available for loan: American University in Dubai (1)Call number: HF 1379 .R485 2011.
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The grocers : the rise and rise of supermarket chains / Andrew Seth, Geoffrey Randall. by
Publication details: Philadelphia : Kogan Page Limited, 2011
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5469.23 .G72 S46 2011.
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How cool brands stay hot : branding to generation Y / Joeri Van den Bergh and Mattias Behrer ; foreword by Gert Kerkstoel. by
Publication details: London ; Philadelphia : Kogan Page, 2011
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.332 .Y66 B47 2011.
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How the global financial markets really work : the definitive guide to understanding international investment and money flows / Alexander Davidson. by
Publication details: London ; Philadelphia : Kogan Page, 2009
Availability: Items available for loan: American University in Dubai (1)Call number: HG 3881 .D3287 2009.
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The mindful international manager : how to work effectively across cultures / Jeremy Comfort and Peter Franklin. by
Publication details: London ; Philadelphia : Kogan Page, 2011
Availability: Items available for loan: American University in Dubai (1)Call number: HD 62.4 .C627 2011.
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Organization design : a guide to building effective organizations / Patricia Cichocki and Christine Irwin. by
Publication details: London ; Philadelphia : Kogan Page, c2011
Availability: Items available for loan: American University in Dubai (1)Call number: HD 58.9 .C499 2011.
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Blog, podcast, Google, sell : the complete guide to making online profit / Cresta Norris. by
Publication details: London ; Philadelphia : Kogan Page, c2011
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 N667 2011.
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Spending advertising money in the digital age : how to navigate the media flow / Hamish Pringle and Jim Marshall. by
Publication details: London ; Philadelphia : Kogan Page, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5823 .P737 2012.
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Brand success : how the world's top 100 brands thrive and survive / Matt Haig. by
Edition: 2nd ed.
Publication details: London ; Philadelphia : Kogan Page, 2011
Availability: Items available for loan: American University in Dubai (1)Call number: HD 69 .B7 H346 2011.
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Branded beauty : how marketing changed the way we look / Mark Tungate. by
Edition: 1st ed.
Publication details: Philadelphia, PA : Kogan Page, c2011
Availability: Items available for loan: American University in Dubai (1)Call number: HD 9970.5 .C672 T86 2011.
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Adland : a global history of advertising / Mark Tungate. by
Publication details: London ; Philadelphia : Kogan Page, 2007
Other title:
  • Ad land
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5823 .T83 2007.
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The new strategic brand management : advanced insights and strategic thinking / Jean-Noël Kapferer. by
Edition: 5th ed.
Publication details: London ; Philadelphia : Kogan Page, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HD 69 .B7 K37 2012.
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Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom with Patricia B. Seybold ; research and strategy support by Millward Brown. by
Edition: Rev. pbk. ed.
Publication details: London ; Sterling, Va. : Kogan Page, 2004
Availability: Items available for loan: American University in Dubai (1)Call number: HD 69 .B7 L55 2004.
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Complaint management excellence : creating customer loyalty through service recovery / Sarah Cook. by
Publication details: London ; Philadelphia : Kogan Page, c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.52 .C66 2012.
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Fundamentals of risk management : understanding evaluating and implementing effective risk management / Paul Hopkin. by
Edition: 2nd ed.
Publication details: London ; Philadelphia : Kogan Page, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HD 61 .H567 2012.
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Digital wars : Apple, Google, Microsoft and the battle for the Internet / Charles Arthur. by
Publication details: London ; Philadelphia : Kogan Page, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HD 9696.8 .U62 A78 2012.
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Ads to icons : how advertising succeeds in a multimedia age / Paul Springer. by
Edition: 2nd ed.
Publication details: London ; Philadelphia : Kogan Page, 2009
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5823.
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Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan and Calvin Jones. by
Edition: 2nd ed.
Publication details: Philadelphia, PA : Kogan Page, c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 R93 2012.
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How to master the IELTS : over 400 practice questions for all parts of the International English Language Testing System / Chris Tyreman. by
Publication details: London ; Philadelphia : Kogan Page, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: PE 1128.
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