AUD Library Catalog

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Public relations : strategies and tactics / Dennis L. Wilcox, Glen T. Cameron. by
Edition: 9th ed.
Publication details: Boston : Person/Allyn and Bacon, c2009
Availability: Items available for loan: American University in Dubai (1).
Librarians as community partners : an outreach handbook / edited by Carol Smallwood. by
Publication details: Chicago : American Library Association, 2010
Availability: Items available for loan: American University in Dubai (1)Call number: Z 711.7 .L52 2010.
Wild west 2.0 : how to protect and restore your online reputation on the untamed social frontier / Michael Fertik and David Thompson. by
Publication details: New York : American Management Association, c2010
Availability: Items available for loan: American University in Dubai (1)Call number: HD 30.2 .F495 2010.
Happening : design for events.
Publication details: Amsterdam : Basel ; Boston : Frame Publishers ; Birkhauser, 2006
Other title:
  • Happening! : design for events.
Availability: Items available for reference: American University in Dubai: Not For Loan (1)Call number: N 72 .I53 H37 2006.
Marketing today's academic library : a bold new approach to communicating with students / Brian Mathews. by
Publication details: Chicago : American Library Association, 2009
Availability: Items available for loan: American University in Dubai (1)Call number: Z 716.3 .M344 2009.
Bite-sized marketing : realistic solutions for the overworked librarian / Nancy Dowd, Mary Evangeliste, & Jonathan Silberman. by
Publication details: Chicago : American Library Association, 2010
Availability: Items available for loan: American University in Dubai (1)Call number: Z 716.3 .D69 2010.
The handbook of strategic public relations and integrated communications / [edited by] Clarke L. Caywood. by
Edition: 2nd ed.
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HM 263 .H317 2012 .
Corporate reputation and competitiveness / Gary Davies ; with Rosa Chun, Rui Vinhas da Silva and Stuart Roper. by
Publication details: London ; New York : Routledge, 2003
Availability: Items available for loan: American University in Dubai (1)Call number: HD 59.2 .D38 2003.
Trust me, I'm lying : confessions of a media manipulator / Ryan Holiday. by
Publication details: New York : Portfolio/Penguin, 2012
Other title:
  • Trust me, I am lying
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415 .H7416 2012.
Rethinking reputation : how PR trumps marketing and advertising in the new media world / Fraser P. Seitel, John Doorley. by
Edition: 1st ed.
Publication details: New York : Palgrave Macmillan, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HD 59 .S365 2012.
The library marketing toolkit / Ned Potter. by
Publication details: London : Facet Publishing, 2012
Other title:
  • Library marketing tool kit
Availability: Items available for loan: American University in Dubai (1)Call number: Z 716.3 .P68 2012.
Introduction to museum evaluation / Minda Borun and Randi Korn, editors ; Roxana Adams, series editor. by Series: Professional Practice Series | Professional Practice SeriesLanguage: English Washington, DC : American Association of Museums, Technical Information Service, 1999
Availability: Items available for loan: American University in Dubai (1)Call number: AM 124 .I587 1999.
Strategic communications planning : for effective public relations and marketing / Laurie J. Wilson, Joseph D. Ogden. by
Edition: 5th ed.
Publication details: Dubuque, Iowa : Kendall/Hunt Pub., c2008
Availability: Items available for loan: American University in Dubai (1)Call number: HD 30.3 .W55 2008.
Designers' identities / Liz Farrelly. by
Publication details: London : Laurence King Pub., 2010
Availability: Items available for loan: American University in Dubai (1)Call number: NC 1002 .L63 F32 2010.
Kopf an Kopf : Politikerporträts = Head to head : political portraits / herausgegeben von by Christian Brändle ; Essay von Thomas Macho ; und Beiträge von Christian Brändle [and others]. by Series: Poster collection ; 19.
Edition: 1st ed.
Language: German, English
Publication details: Zürich : Baden : Museum für Gestaltung Zürich ; Lars Müller, ©2009
Other title:
  • Head to head: political portraits
Availability: Items available for loan: American University in Dubai (1)Call number: NC 1806.8.
Encyclopedia of public relations / edited by Robert L. Heath, University of Houston. by
Edition: 2nd edition.
Publication details: Thousand Oaks, California : SAGE Publications, Inc., [2013]
Availability: Items available for reference: American University in Dubai: Not for loan (2)Call number: REF HD 59 .E48 2013, ...
Introducing : culture identities : design for museums, theaters, and cultural institutions / [edited by Robert Klanten and Anna Sinofzik ; text and preface by Anna Sinofzik] by
Publication details: Berlin : Gestalten, 2013
Other title:
  • Design for museums, theaters, and cultural institutions
Availability: Items available for loan: American University in Dubai (2)Call number: NC 997 .I587 2013, ...
Strategic financial and investor communications : the stock price story / Ian Westbrook. by
Publication details: Abingdon, Oxon : Routledge, 2014
Availability: Items available for loan: American University in Dubai (1)Call number: HD 59 .W43 2014.
Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. by
Edition: 2nd ed.
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004 +
Other title:
  • Integrated advertising, promotion, and marketing communications
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.123 .C58 2004.
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