AUD Library Catalog

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		Researching customer satisfaction and loyalty / Paul Szwarc. by Szwarc, Paul Series: Market research in practice series Publication details: Sterling, VA : Kogan Page, 2005 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.335 .S95 2005. Lists: KOGAN PAGE . Place hold
		Global brand strategy : unlocking branding potential across countries, cultures & markets / Sicco Van Gelder. by Van Gelder, Sicco, 1964- Edition: 1st paperback ed. Publication details: Sterling, Va. : Kogan Page Limited, 2005, c2003 Other title: Global brand strategy : unlocking branding potential across countries, cultures & markets. Availability: Items available for loan: American University in Dubai (1)Call number: HD 69 .B7 V357 2005 c.2. Lists: KOGAN PAGE . Place hold
		Decision making and problem solving strategies / John Adair. by Adair, John Eric, 1934- Edition: 2nd ed. Publication details: London, UK ;: Philadelphia, PA : Kogan Page, c2007 Availability: Items available for loan: American University in Dubai (1)Call number: HD 30.23 .A3 2007. Lists: KOGAN PAGE . Place hold
		Project management life cycle : complete step-by-step methodology for initiating, planning, executing and closing the project successfully / Jason Westland. by Westland, Jason Edition: pbk. ed. Publication details: London, UK ; Philadelphia, PA : Kogan Page Ltd., 2007, c2006 Availability: Items available for loan: American University in Dubai (1)Call number: HD 69 .P75 W468 2007. Lists: KOGAN PAGE . Place hold
		How to advertise : What works, what doesn't- and why / Kenneth Roman and Jane Maas with Martin Nisenholtz. by Roman, Kenneth Maas, Jane Nisenholtz, Martin Edition: 3rd ed. Publication details: London, UK : Kogan Page; The Chartered Institue of Marketing, 2005, c2003 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5823 .R665 2005. Lists: KOGAN PAGE . Place hold
		Media monoliths : how great media brands thrive and survive / Mark Tungate. by Tungate, Mark, 1967- Publication details: London ; Sterling, VA : Kogan Page, 2004 Availability: Items available for loan: American University in Dubai (1)Call number: P 96 .E25 T86 2004. Lists: KOGAN PAGE . Place hold
		How to write a marketing plan / John Westwood. by Westwood, John, 1947- Series: Creating success Edition: 3rd ed. Publication details: London, UK ; Philadelphia, PA : Kogan Page, 2006 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.13 .W48 2006. Lists: KOGAN PAGE . Place hold
		How to prepare a business plan / Edward Blackwell. by Blackwell, Edward Series: Sunday times business enterprise guide Edition: Rev. 4th ed. Publication details: London, UK : Kogan Page, 2004 Other title: Business enterprise guide Availability: Items available for loan: American University in Dubai (1)Call number: HD 62.5 .B55 2004. Lists: KOGAN PAGE . Place hold
		Ads to icons : how advertising succeeds in a multimedia age / Paul Springer. by Springer, Paul Publication details: London, UK ; Philadelphia, PA : Kogan Page, c2007 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5823 .S76 2007. Lists: KOGAN PAGE . Place hold
		Employee research : how to increase employee involvement through consultation / Peter Goudge. by Goudge, Peter Market Research Society Series: Market research in practice series Publication details: London, UK ; Philadelphia : Kogan Page, c2006 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5549.5 .A83 G68 2006. Lists: KOGAN PAGE . Place hold
		Effective media relations : how to get results / Michael Bland, Alison Theaker & David Wragg. by Bland, Michael Theaker, Alison Wragg, David W Chartered Institute of Public Relations Series: PR in practice series Edition: 3rd ed. Publication details: London, UK ; Philadelphia, PA : Kogan Page, 2005 Availability: Items available for loan: American University in Dubai (1)Call number: HD 59 .B565 2005. Lists: KOGAN PAGE . Place hold
		How the stock market works : a beginner's guide to investment / Michael Becket. by Becket, Michael (Michael Ivan H.) Edition: 2nd ed. Publication details: London, UK : Kogan Page, 2004 Availability: Items available for loan: American University in Dubai (1)Call number: HG 4577 .B33 2004. Lists: KOGAN PAGE . Place hold
		Profitable marketing communications : a guide to marketing return on investment / Antony Young & Lucy Aitken. by Young, Antony, 1964- Aitken, Lucy Publication details: London, UK ; Philadelphia, PA : Kogan Page, 2007 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.13 .Y69 2007. Lists: KOGAN PAGE . Place hold
		Family wars : classic conflicts in family business and how to deal with them / Grant Gordon & Nigel Nicholson. by Gordon, Grant, 1956- Nicholson, Nigel Publication details: London ; Philadelphia : Kogan Page, 2008 Availability: Items available for loan: American University in Dubai (1)Call number: HD 62.25 .G67 2008. Lists: KOGAN PAGE . Place hold
		The CRM project management handbook : building realistic expectations and managing risk / Michael Gentle. by Gentle, Michael, 1957- Publication details: London ; Sterling, VA : Kogan Page, 2002 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.5 .G456 2002. Lists: KOGAN PAGE . Place hold
		Qualitative research : good decision making through understanding people, cultures and markets / Sheila Keegan. by Keegan, Sheila Series: Market research in practice series Publication details: London ; Philadelphia : Kogan Page, 2009 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.2 .K36 2009. Lists: KOGAN PAGE . Place hold
		Bridging the culture gap : a practical guide to international business communication / Penny Carté and Chris Fox. by Carté, Penny Fox, Chris J, 1973- Edition: 2nd ed. Publication details: London ; Philadelphia : Kogan Page, 2008 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5389 .C36 2008. Lists: KOGAN PAGE . Place hold
		Blended learning : how to integrate online & traditional learning / Kaye Thorne. by Thorne, Kaye Publication details: London ; Sterling, VA : Kogan Page, 2003 Other title: how to integrate online and traditional learning. Availability: Items available for loan: American University in Dubai (1)Call number: HF 5549.5 .T7 T4623 2003. Lists: KOGAN PAGE . Place hold
		A handbook of human resource management practice / Michael Armstrong. by Armstrong, Michael, 1928- Edition: 10th ed. Publication details: London, UK ; Philadelphia, PA : Kogan Page, 2006 Other title: Human resource management practice Availability: Items available for reference: American University in Dubai: Not for loan (1)Call number: REF HF 5549.17 .A76 2006. Lists: KOGAN PAGE .

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