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From an idea to Nike : how marketing made Nike a global success / Lowey Bundy Sichol ; illustrated by C. S. Jennings.

By: Series: From an idea to ; 2Publisher: Boston : Houghton Mifflin Harcourt, 2019Description: 115 pages : illustrations ; 20 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781328453631
  • 1328453634
Subject(s): LOC classification:
  • HD 9992 .U54 N5566 2019
Contents:
Phil Knight -- On your mark, get set -- Go! -- Off to the races -- Waffle iron inspiration -- Stumbling -- Michael Jordan: another perfect fit -- Just do it -- Running around the world -- Tiger Woods drives Nike golf -- Cheaters never win -- Leader of the pack -- Running Nike today.

Phil Knight -- On your mark, get set -- Go! -- Off to the races -- Waffle iron inspiration -- Stumbling -- Michael Jordan: another perfect fit -- Just do it -- Running around the world -- Tiger Woods drives Nike golf -- Cheaters never win -- Leader of the pack -- Running Nike today.

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