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Logo modernism / Jens Müller, Julius Wiedemann (ed.) ; essay by R. Roger Remington ; English translation: Isabel Varea Riley ; German translation: Ursula Wulfekamp ; French translation: Wolf Fruhtrunk.
Language: English, French, German Original language: English, French, German Publisher: Köln : Taschen, [2015]Copyright date: ©2015Description: 432 pages : illustrations (some color) ; 38 cmContent type:- still image
- text
- unmediated
- volume
- 9783836545303
- 3836545306
- NC 1002 .L63 M655 2015
Contents:
Summary: "Examine Modernism's distillation in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giant, airlines to art galleries, these clean, clear logo concepts may be seen as the visual birth of corporate identity"--Jacket.
Logo / Jens Müller -- Viva modernism! / R. Roger Remington -- Geometric. Angular ; Arrow ; Basic forms ; Circle ; Case study : Daiei ; Cross ; Dots ; Figurative ; Lines ; Case study: Mexico '68 ; Skewed ; Case study: Fiat ; Round ; Square ; Triangle -- Effect. Cut-off ; Case study : Claude Neon ; Split ; Duplication ; Grid ; Reflection ; Outline ; Overlay ; Positive/negative ; Case study : De Ploeg ; Rotation ; Three-dimensional ; White on black -- Typographic. A to Z ; Case study : Atlas Film ; Opened-up letters ; Case study : London Electricity Board ; Two letters ; Three letters ; Case study : Deutscher Taschenbuch Verlag ; Words -- Profiles. Adrian Frutiger ; Paul Ibou ; Yusaku Kamekura ; Stefan Kanchev ; Burton Kramer ; Paul Rand ; Karol Śliwka ; Anton Stankowski.
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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American University in Dubai | American University in Dubai | Oversize Books | NC 1002 .L63 M655 2015 (Browse shelf(Opens below)) | Not For Loan | 5125704 |
Browsing American University in Dubai shelves, Shelving location: Oversize Books Close shelf browser (Hides shelf browser)
| NC 998.6 .P18 M38 2009 Mazaar, Bazaar : design and visual culture in Pakistan / | NC 999.4 .G55 A4 2000 Art is work : [graphic design, interiors, objects, and illustrations] / | NC 999.4 .K76 C53 2005 Helmut Krone, The Book : graphic design and art direction (concept,form and meaning) after advertising's creative revolution / | NC 1002 .L63 M655 2015 Logo modernism / | NC 1766 .U52 D52 1998c The art of Mulan / | NC 1810 .G54 2009 Gig posters. Rock show art of the 21st century / Volume 1 : | NC 1850 .D57 2002 The Disney poster book : featuring the collection of Tony Anselmo ; foreword by Leonard Maltin. |
Includes bibliographical references (pages 427-429) and index.
Logo / Jens Müller -- Viva modernism! / R. Roger Remington -- Geometric. Angular ; Arrow ; Basic forms ; Circle ; Case study : Daiei ; Cross ; Dots ; Figurative ; Lines ; Case study: Mexico '68 ; Skewed ; Case study: Fiat ; Round ; Square ; Triangle -- Effect. Cut-off ; Case study : Claude Neon ; Split ; Duplication ; Grid ; Reflection ; Outline ; Overlay ; Positive/negative ; Case study : De Ploeg ; Rotation ; Three-dimensional ; White on black -- Typographic. A to Z ; Case study : Atlas Film ; Opened-up letters ; Case study : London Electricity Board ; Two letters ; Three letters ; Case study : Deutscher Taschenbuch Verlag ; Words -- Profiles. Adrian Frutiger ; Paul Ibou ; Yusaku Kamekura ; Stefan Kanchev ; Burton Kramer ; Paul Rand ; Karol Śliwka ; Anton Stankowski.
"Examine Modernism's distillation in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giant, airlines to art galleries, these clean, clear logo concepts may be seen as the visual birth of corporate identity"--Jacket.
Text in English, French, and German.
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