Visual image design restaurants & hotels / [designer: Wang Yu ; chief editor: Li Aihong].
Contributor(s): Li, Aihong [editor.]
| Wang, Yu.
Series: Graphic design series ; R&H, vol.1.Publisher: Shenzhen : Artpower International Publishing, 2013Description: 241, [18] pages : color illustrations ; 31 cm.ISBN: 9886824328 (hardcover); 9789886824320 (hardcover).Other title: Visual image design restaurants and hotels.Subject(s): Interior decoration | Restaurants -- Decoration | Hotels -- Decoration | Logos (Symbols) -- Design | Branding (Marketing) | Commercial artSummary: This book takes as its theme the need to create a corporate identity; a complete quick glance visual representation that expresses the unique culture of a place by providing a snapshot of who you are and what you do by reducing it down to simple patterns, typeface and images. Creating a brand requires the design of a common thread, a visual language that binds the package for the customer to collect and take-away; within this collection is a diverse range of designs selling food and a home-from-home escape that can be easily identified from matchbooks to napkins and business cards to menus selling lifestyle and a sense of place and belonging in an almost overwhelming marketplace of themes and ideas.
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
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American University in Dubai | American University in Dubai | Main Collection | NK 2195 .R4 V57 2013 (Browse shelf(Opens below)) | Available | 5129504 |
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| NK 2195 .R4 S57 2002 Designs for restaurants & bars : inspiration from hundreds of international hotels / | NK 2195 .R4 S74 2005 Night fever : interior design for bars and clubs / | NK 2195 .R4 T39 2000 Bars Pubs Cafes : Hot Designs for Cool Spaces. | NK 2195 .R4 V57 2013 Visual image design restaurants & hotels / | NK 2195 .R4 W375 2006 The design mix : bars, cocktails and style / | NK 2195 .R4 W38 2005 Bar style / | NK 2195 .R4 W47 2007 Western restaurant / |
"Greatea."
This book takes as its theme the need to create a corporate identity; a complete quick glance visual representation that expresses the unique culture of a place by providing a snapshot of who you are and what you do by reducing it down to simple patterns, typeface and images. Creating a brand requires the design of a common thread, a visual language that binds the package for the customer to collect and take-away; within this collection is a diverse range of designs selling food and a home-from-home escape that can be easily identified from matchbooks to napkins and business cards to menus selling lifestyle and a sense of place and belonging in an almost overwhelming marketplace of themes and ideas.
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