Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | American University in Dubai | American University in Dubai | Main Collection | P 93.5 .M37 2010 (Browse shelf(Opens below)) | Available | 5119070 |
P 93.5 .L34 2012 Infographics : the power of visual storytelling / | P 93.5 .L47 2000 Visual communication : images with messages / | P 93.5 .L55 2011 Visual complexity : mapping patterns of information / | P 93.5 .M37 2010 How to use images / | P 93.5 .M55 1997 Visual function : an introduction to information design / | P 93.5 .P475 2002 Information design : an introduction / | P 93.5 .R67 2001 Visual methodologies : an introduction to the interpretation of visual materials / |
Includes glossary.
Includes bibliographical references (p. 188) and index.
Fundamental to the study of graphic design is the creative use of images in a design context. This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationery, book and CD covers, advertising and promotional material, packaging, point of purchase, web pages and digital advertisements. It explores methodologies for choosing, placing, combining, manipulating and montaging imagery and the relationship of image to text, with chapters on: Selection, Structure and layout, Composition, Communication, Color, Image potential, and Production. Using fully illustrated case studies from leading graphic designers and practical exercises, the book provides professional insights and tips into ways of using pictures to maximum effect.
1. Selection -- 2. Structure and Layout -- 3. Composition -- 4. Communication -- 5. Colour -- 6. Image Potential -- 7. Production.
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