Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | American University in Dubai | American University in Dubai | Main Collection | HF 5438.8 .P74 V37 2009 (Browse shelf(Opens below)) | Available | 5068115 |
HF 5438.5 .Q45 1989 Sales promotion management / | HF 5438.5 .S86 1999 Sun Tzu's the Art of War Plus the Art of Sales. | HF 5438.8 .K48 B33 1999 Selling to major accounts: tools, techniques, and practical solutions for the sales manager / | HF 5438.8 .P74 V37 2009 Brilliant pitch : what to know, do, and say to make the perfect pitch / | HF 5439 .B67 W45 1989 But first, these messages-- : the selling of broadcast advertising / | HF 5439 .C6 P68 2011 Marketing fashion / | HF 5439 .H54 M66 2002 Crossing the chasm : marketing and selling high-tech products to mainstream customers / |
About the author Acknowledgements 1 So how good are you... really? 2 It's OK if you haven't done it before: the importance of clarity 3 Basic mistakes: ever seen Dragons' Den...? 4 How not to make assumptions finding out what they really want 5 Now do your homework (sorry - no substitute) 6 The most important 'p' in pitch... is people 7 About teamwork 8 The time to win the pitch is before you do the pitch 9 Anytime, anyplace, anywhere: the 'elevator pitch' 10 What to do when what they want is not the same as what they need 11 Pitching for entrepreneurs: backing the rider or backing the horse 12 Victory is not about coming up with the right answer 13 Pitching to procurement professionals 14 Busking it: how to pitch without a pitch 15 Magic, theatre, genius and other myths about pitching 16 Masterclass: it doesn't get any better than this
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