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The art of choosing / Sheena Iyengar.

By: Iyengar, Sheena.
Publisher: New York : Twelve, 2011Edition: 1st trade ed.Description: xv, 339 p. : ill. ; 21 cm.ISBN: 9780446504119 (pbk.) :; 0446504114 (pbk.) :.Subject(s): Choice (Psychology) | Decision making
Contents:
The call of the wild -- A stranger in strange lands -- Song of myself -- Senses and sensibility -- I, robot -- Lord of the things -- And then there were none.
The call of the wild -- A stranger in strange lands -- Song of myself -- Senses and sensibilities -- I, robot -- Lord of the things -- And then there were none.
Summary: Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose.
Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books American University in Dubai American University in Dubai Main Collection BF 611 .I94 2011 (Browse shelf(Opens below)) Available 5041260

Includes bibliographical references (p. [287]-325). and index.

The call of the wild -- A stranger in strange lands -- Song of myself -- Senses and sensibility -- I, robot -- Lord of the things -- And then there were none.

The call of the wild -- A stranger in strange lands -- Song of myself -- Senses and sensibilities -- I, robot -- Lord of the things -- And then there were none.

Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose.

Includes new afterword by author.

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