Normal view
MARC view
New products management / Merle Crawford, Anthony Di Benedetto.
Publication details: Boston : McGraw-Hill Irwin, c2008.Edition: 9th edDescription: xviii, 558 p. : ill. ; 24 cmISBN:- 9780071263368
- 0071263365
- HF5415.153 .C72 2008
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Main Collection | HF 5415.153 (Browse shelf(Opens below)) | Available | 5010668 |
Browsing American University in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
| HF 5415.15 .R445 2009 The principles of product development flow : second generation lean product development / | HF 5415.15 .R93 2009 Beating low cost competition : how premium brands can respond to cut-price rivals / | HF 5415.15 .U7 1993 Design and marketing of new products / | HF 5415.153 New products management / | HF 5415.153 .C643 2005 Product leadership : pathways to profitable innovation / | HF 5415.153 .C65 2001 Winning at new products : accelerating the process from idea to launch / | HF 5415.153 .D333 2004 Inside the virtual product : how organizations create knowledge through software / |
Includes bibliographical references (p. 505-508) and index.
There are no comments on this title.
Log in to your account to post a comment.