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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
Publication details: Hoboken, N.J. : John Wiley & Sons, c2010.Description: xv, 188 p. : ill. ; 24 cmContent type:- text
- unmediated
- volume
- 9780470598825 (hbk.)
- 0470598824 (hbk.)
- HF5415 .K63124 2010
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Main Collection | HF 5415 .K63124 2010 (Browse shelf(Opens below)) | Available | 5001204 |
Browsing American University in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
| HF 5415 .K625 2005 Marketing : an introduction / | HF 5415 .K625 2006 Marketing : an introduction / | HF 5415 .K6312 1995 Strategic marketing for nonprofit organizations / | HF 5415 .K63124 2010 Marketing 3.0 : from products to customers to the human spirit / | HF 5415 .K63127 2003 Marketing insights from A to Z : 80 concepts every manager needs to know / | HF 5415 .K6315 1993 Marketing places: attracting investment, industry, and tourism to cities, states and nations / | HF 5415 .K64 1997 Marketing management : analysis, planning, implementation, and control / |
Includes bibliographical references and index.
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