Normal view
MARC view
McQuail's reader in mass communication theory / edited by Denis McQuail.
Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 2002.Description: xxiv, 427 p. : ill. ; 26 cmISBN:- 0761972439 (pbk.) :
- 0761972420
- P90 .M35 2002
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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American University in Dubai | American University in Dubai | Main Collection | P 90 .M35 2002 (Browse shelf(Opens below)) | Available | 250493 |
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| P 90 .M254 2006 Comparing media from around the world / | P 90 .M258 2001 The medium is the massage : an inventory of effects / | P 90 .M26 1994 Understanding media : the extensions of man / | P 90 .M35 2002 McQuail's reader in mass communication theory / | P 90 .M35 2005 McQuail's mass communication theory / | P 90 .M364 2002 The media : an introduction / | P 90 .M3676 2009 Media industries : history, theory, and method / |
Excerpts from previously published works by various authors.
Includes bibliographical references and indexes.
McQuail's Reader in Mass Communication Theory provides an invaluable resource of key statements drawn from communication studies, media sociology and cultural studies, and includes an overview essay and section introductions which place the readings in their theoretical and methodological context. Designed as a companion to McQuail's Mass Communication Theory, it can also function independently of that text. Divided into ten parts: Approaches and Conceptual Issues; Mass Media and Society; From Old to New Media; Normative Theory; Global Mass Communication; Media Organization and Production; Media Content; The Media Audience; and Mass Media and Effects, this collection represents an essential sourcebook for all students of media and mass communication. #160; Distributed by Syndetic Solutions, Inc.
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