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Harvard business review on strategic sales management.
Series: The Harvard business review paperback seriesPublication details: Boston, Mass. : Harvard Business School, c2007.Description: vii, 197 p. : ill. ; 21 cmISBN:- 1422114929 (pbk. : alk. paper) :
- 9781422114926 (pbk. : alk. paper)
- Strategic sales management
- Harvard business review.
- HF5438.4 .H374 2007
Contents:
How right should the customer be? / Erin Anderson and Vincent Onyemah -- Ending the war between sales and marketing / Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer -- Understanding what your sales manager is up against / Barry Trailer and Jim Dickie -- Better sales networks / Tuba Üstüner and David Godes -- Leading change from the top line: an interview with Fred Hassan / Thomas A. Stewart and David Champion -- The sales learning curve / Mark Leslie and Charles A. Holloway -- The ultimately accountable job: leading today's sales organization / Jerome A. Colletti and Mary S. Fiss.
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Main Collection | HF 5438.4 .H374 2007 (Browse shelf(Opens below)) | Available | 251794 |
Based on the July-August 2006 special issue of the Harvard business review.
Includes index.
How right should the customer be? / Erin Anderson and Vincent Onyemah -- Ending the war between sales and marketing / Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer -- Understanding what your sales manager is up against / Barry Trailer and Jim Dickie -- Better sales networks / Tuba Üstüner and David Godes -- Leading change from the top line: an interview with Fred Hassan / Thomas A. Stewart and David Champion -- The sales learning curve / Mark Leslie and Charles A. Holloway -- The ultimately accountable job: leading today's sales organization / Jerome A. Colletti and Mary S. Fiss.
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