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What matters most : how a small group of pioneers is teaching social responsibility to big business, and why big business is listening / Jeffrey Hollender, Stephen Fenichell.

By: Contributor(s): Publication details: New York, NY : Perseus/Basic Books, 2005, c2004.Edition: 1st pbk. edDescription: xxii, 326 p. ; 21 cmISBN:
  • 0465030866 (pbk.) :
Subject(s): LOC classification:
  • HD60  .H65 2004
Scope and content: The making of a movement -- The Value of values -- Risk and reputation -- Sustainability -- Accountability -- Transparency -- Responsibility -- Ownership and social responsibility -- Epilogue: Next.

Includes bibliographical references (p. 271-305) and index.

The making of a movement -- The Value of values -- Risk and reputation -- Sustainability -- Accountability -- Transparency -- Responsibility -- Ownership and social responsibility -- Epilogue: Next.

Originally published in hbk. : New York: Basic Books, c2004.

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