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Marketing across cultures / Jean-Claude Usunier, Julie Lee.
Publication details: New York : Financial Times Prentice Hall, 2005.Edition: 4th edDescription: xx, 573p. : ill. ; 24 cmISBN:- 0273685295 (pbk.) :
- HF1416 .U85 2005
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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American University in Dubai | American University in Dubai | Main Collection | HF 1416 .U85 2005 (Browse shelf(Opens below)) | Available | 680132 |
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| HF 1416 .R66 1994 Entry strategies for international markets / | HF 1416 .S24 2009 The SAGE handbook of international marketing / | HF 1416 .S263 1997 International marketing / | HF 1416 .U85 2005 Marketing across cultures / | HF 1416 .W4 1992 Cases in global strategy / | HF 1416 .W43 2002 Building an import/export business / | HF 1416.5 .F65 1999 The global entrepreneur : taking your business international / |
Includes bibliographical references and index.
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