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Fast second : how smart companies bypass radical innovation to enter and dominate new markets / Constantinos Markides, Paul A. Geroski.

By: Contributor(s): Publication details: San Francisco, CA : Jossey-Bass, c2005.Edition: 1st edDescription: vii, 200 p. ; 24 cmISBN:
  • 0787971545 :
Subject(s): LOC classification:
  • HF5415.153 .M338 2005
Contents:
Spotting the real innovators -- Where do radical innovations come from? -- From new technologies to new markets -- Colonists and consolidators -- From colonization to consolidation -- Racing to be second -- The changing basis of competition -- Creating the markets of the twenty-first century.

Includes bibliographical references (p. 173-183) and index.

Spotting the real innovators -- Where do radical innovations come from? -- From new technologies to new markets -- Colonists and consolidators -- From colonization to consolidation -- Racing to be second -- The changing basis of competition -- Creating the markets of the twenty-first century.

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