Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.].

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Publication details: Boston : McGraw-Hill Irvin, c2006.Edition: 5th edDescription: xx, 346 p. : ill. (some col.) ; 26 cmContent type:

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Holdings
Item type	Current library	Home library	Shelving location	Call number	Status	Date due	Barcode
Books	American University in Dubai	American University in Dubai	Main Collection	HF 5415.13 .M3586 2006 (Browse shelf(Opens below))	Available		662411

Includes bibliographical references and index.

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