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The erotic history of advertising / Tom Reichert.
Publication details: Amherst, N.Y. : Prometheus Books, 2003.Description: p. cmISBN:- 1591020859
- HF5827.85 .R45 2003
Contents:
Summary: Despite polls indicating the public would like to see less sex in advertising, Americans don't mean what they say, according to this exploration of erotic ads across the decades. Illustrations throughout.
Sex and Money -- Age of Innocence? The Early Years -- Smoke and Leers: 1850-1900 -- Passion Plays: 1900-1925 -- Show and Sell: 1925-1950 -- Intimate Intimations: 1950-1975 -- Reaching Maturity? Contemporary Campaigns -- Packaged Goods: Intimates and Underwear -- Designer Desire: Jeans -- Arousing Aspirations: Lifestyle Apparel and High-Fashion -- Aromatic Aphrodisiacs: Fragrance -- Prurient Potions: Beer, Spirits, Soft Drinks, and Coffee -- One Degree of Separation: Condoms, Videos, and VD -- PC Envy: Internet Advertising and Beyond.
| Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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American University in Dubai | American University in Dubai | Main Collection | HF 5827.85 .R45 2003 (Browse shelf(Opens below)) | Available | 100133 |
Includes bibliographical references.
Sex and Money -- Age of Innocence? The Early Years -- Smoke and Leers: 1850-1900 -- Passion Plays: 1900-1925 -- Show and Sell: 1925-1950 -- Intimate Intimations: 1950-1975 -- Reaching Maturity? Contemporary Campaigns -- Packaged Goods: Intimates and Underwear -- Designer Desire: Jeans -- Arousing Aspirations: Lifestyle Apparel and High-Fashion -- Aromatic Aphrodisiacs: Fragrance -- Prurient Potions: Beer, Spirits, Soft Drinks, and Coffee -- One Degree of Separation: Condoms, Videos, and VD -- PC Envy: Internet Advertising and Beyond.
Despite polls indicating the public would like to see less sex in advertising, Americans don't mean what they say, according to this exploration of erotic ads across the decades. Illustrations throughout.
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