AUD Library Catalog

Normal view MARC view

Corporate communication : (Record no. 52562)

MARC details
000 -LEADER
fixed length control field 02337cam a2200325M 4500
001 - CONTROL NUMBER
control field on1415230577
003 - CONTROL NUMBER IDENTIFIER
control field AE-DuAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240430150405.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231116s2023 xxu 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781529600025 (paperback)
035 ## - SYSTEM CONTROL NUMBER
System control number (AE-DuAU)1415230577
040 ## - CATALOGING SOURCE
Original cataloging agency GBVCP
Language of cataloging eng
Description conventions rda
Transcribing agency GBVCP
Modifying agency AE-DuAU
049 ## - LOCAL HOLDINGS (OCLC)
Holding library TSAUD
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Item number HD30.3 .C667 2023
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD30.3 .C667 2023
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cornelissen, Joep
Relator term author
9 (RLIN) 204728
245 10 - TITLE STATEMENT
Title Corporate communication :
Remainder of title a guide to theory and practice /
Statement of responsibility, etc Joep Cornelissen.
250 ## - EDITION STATEMENT
Edition statement Seventh edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS
Place of production, publication, distribution, manufacture Thousand Oaks
Name of producer, publisher, distributor, manufacturer SAGE Publications
Date of production, publication, distribution, manufacture 2023
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 327 pages :
Other physical details color illustration ;
Dimensions 19 cm
336 ## - CONTENT TYPE
Content Type Term Text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc "This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators. The text has been fully updated to include: - changes to the workplace in light of the Covid-19 pandemic and its impacts on employee communication via platforms such as Zoom and Microsoft Teams - the ongoing impacts of digital disruption and transformation on corporate communication at the advent of the 'metaverse' and alongside consideration of popular newer social media such as TikTok - the increasing focus on sustainability and the United Nations' Sustainable Development Goals (SDGs); societal impact, purpose and corporate social responsibility; and the importance of social justice and inclusion within organizations and how these relate to organizational communication New case studies include Black Lives Matter (Starbucks); surveillance capitalism (Facebook); diversity and inclusion (Microsoft); and hybrid working (British Airways). This textbook is essential reading for communication courses including: corporate communication; organizational communication; management communication; strategic communication; and public relations. Joep Cornelissen is Professor of Corporate Communication and Management at Rotterdam School of Management, Erasmus University"
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication
9 (RLIN) 204729
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporate
9 (RLIN) 204730
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Library of Congress Classification     American University in Dubai American University in Dubai Main Collection 2024-04-03 SAGE   HD30.3 .C667 2023 Y20002564 2024-04-03 2024-04-03 Books
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