AUD Library Catalog

Normal view MARC view

No logo : (Record no. 41406)

MARC details
000 -LEADER
fixed length control field 02382nam a2200397 a 4500
001 - CONTROL NUMBER
control field 41406
003 - CONTROL NUMBER IDENTIFIER
control field DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240430145605.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101013t20102009nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010483071
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780312429270 (pbk.) :
Terms of availability 18.00
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0312429274 (pbk.) :
Terms of availability 18.00
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD2755.5
Item number .K575 2010
069 ## -
-- 09273091
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD 2755.5 .K575 2010
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD 2755.5 .K575 2010
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Klein, Naomi,
Dates associated with a name 1970-
9 (RLIN) 101624
245 10 - TITLE STATEMENT
Title No logo :
Remainder of title no space, no choice, no jobs /
Statement of responsibility, etc Naomi Klein.
246 1# - VARYING FORM OF TITLE
Title proper/short title No space, no choice, no jobs
250 ## - EDITION STATEMENT
Edition statement 10th anniversary ed., 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Picador,
Date of publication, distribution, etc 2010, c2009.
300 ## - PHYSICAL DESCRIPTION
Extent xli, 502 p. :
Other physical details ill. ;
Dimensions 21 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. [491]-493) and index.
520 ## - SUMMARY, ETC.
Summary, etc First published before the World Trade Organization protests in Seattle, this book is a work of cultural criticism that investigates money, marketing, and the anti-corporate movement. Klein details the insidious practices and far-reaching effects of corporate marketing--and the powerful potential of a growing activist movement. As global corporations compete for the hearts and wallets of consumers who not only buy their products but willingly advertise them from head to toe--witness today's schoolbooks, superstores, sporting arenas, and brand-name synergy--a new generation has begun to battle consumerism with its own best weapons. In this report on that battle, we learn how the Nike swoosh has changed from an athletic status symbol to a metaphor for sweatshop labor, and how "culture jammers" utilize spray paint, computer-hacking acumen, and anti-propagandist wordplay to undercut the slogans and meanings of billboard ads.--From publisher 's description.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element International business enterprises
General subdivision Political aspects.
9 (RLIN) 101626
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element International business enterprises
General subdivision Public opinion.
9 (RLIN) 101629
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products
General subdivision Political aspects.
9 (RLIN) 101632
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products
General subdivision Public opinion.
9 (RLIN) 101634
852 1# - LOCATION/CALL NUMBER
-- P18.00usd
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a
b 03-24-15
c 03-15-15
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
998 ## - LOCAL CONTROL INFORMATION (RLIN)
-- audmc
Operator's initials, OID (RLIN) 03-15-15
Cataloger's initials, CIN (RLIN) m
First Date, FD (RLIN) a
-- -
-- eng
-- nyu
-- 0
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
g 0
i 5121502
j 0
l audmc
o -
p 66.00
q -
r -
s -
t 1
u 1
v 0
w 1
x 0
y i15695566
z 03-15-15
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
  Library of Congress Classification     American University in Dubai American University in Dubai Main Collection 1915-03-15 66.00 2 1 HD 2755.5 .K575 2010 5121502 2023-11-07 2016-05-18 66.00 2015-07-25 Books
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