AUD Library Catalog

Normal view MARC view

Advertising in the digital age (Record no. 39138)

MARC details
000 -LEADER
fixed length control field 02032cgm a22005054a 4500
001 - CONTROL NUMBER
control field ocn777229752
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240430145358.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field vd cvaizu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120217s2012 mnu020 vleng d
024 1# - OTHER STANDARD IDENTIFIER
Standard number or code 846742002557
028 43 - PUBLISHER NUMBER
Publisher number 300036 DVD
Source Learning
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)777229752
040 ## - CATALOGING SOURCE
Original cataloging agency YKU
Transcribing agency YKU
Modifying agency BKX
-- FVC
-- TEF
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
-- eng
049 ## - LOCAL HOLDINGS (OCLC)
Holding library TSAA
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5826.5
Item number .A35 2012
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) DVD HF 5826.5 .A35 2012
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) DVD HF 5826.5 .A35 2012
245 00 - TITLE STATEMENT
Title Advertising in the digital age
Medium [videorecording] /
Statement of responsibility, etc created by HappyFunTime Industries for Learning ZoneXpress ; director, Wes Halula ; producers-writers, Jenica Halula, Wes Halula, Daniel W. Long.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc [Owatonna, Minn.] :
Name of publisher, distributor, etc Learning ZoneXpress,
Date of publication, distribution, etc c2012.
300 ## - PHYSICAL DESCRIPTION
Extent 1 videodisc (20 min.) :
Other physical details sd., col. ;
Dimensions 4 3/4 in.
538 ## - SYSTEM DETAILS NOTE
System details note DVD.
546 ## - LANGUAGE NOTE
Language note Closed-captioned.
511 0# - PARTICIPANT OR PERFORMER NOTE
Participant or performer note Host: Jennifer Ceci.
500 ## - GENERAL NOTE
General note Duration stated on container: 22 min., actual running time: 20 min.
521 8# - TARGET AUDIENCE NOTE
Target audience note Grades 7-Adult.
520 ## - SUMMARY, ETC.
Summary, etc Features interviews with cutting-edge advertising and media professionals who give an overview of how to navigate new media marketing techniques in the digital age.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
Chronological subdivision 21st century.
9 (RLIN) 173268
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Digital media.
9 (RLIN) 173269
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising media planning.
9 (RLIN) 173270
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Nonfiction films.
Source of term lcgft
9 (RLIN) 173271
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Educational films.
Source of term lcgft
9 (RLIN) 166915
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Video recordings for the hearing impaired.
Source of term lcgft
9 (RLIN) 173272
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ceci, Jennifer.
9 (RLIN) 73260
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Halula, Jenica.
9 (RLIN) 173273
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Halula, Wes,
Dates associated with a name 1971-
9 (RLIN) 173274
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Long, Daniel W.
9 (RLIN) 173275
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element HappyFunTime Industries.
9 (RLIN) 173276
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Learning Zone Express (Firm)
9 (RLIN) 173277
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a
b 08-14-13
c 08-14-13
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type DVDs
998 ## - LOCAL CONTROL INFORMATION (RLIN)
-- media
Operator's initials, OID (RLIN) 08-14-13
Cataloger's initials, CIN (RLIN) m
First Date, FD (RLIN) g
-- -
-- eng
-- mnu
-- 0
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
g 0
i 5146709
j 0
l media
o -
p 294.00
q -
r -
s -
t 33
u 0
v 0
w 0
x 0
y i14925205
z 08-14-13
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
  Library of Congress Classification     American University in Dubai American University in Dubai AUDIO & DVD Collection 2013-08-14 294.00   DVD HF 5826.5 .A35 2012 5146709 2023-10-10 294.00 2015-07-25 DVDs
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