| 000 -LEADER | |
|---|---|
| fixed length control field | 01506cam a2200409 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn191754780 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240430145320.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080122s2008 gw a 000 0 eng |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBA813959 |
| Source | bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | 014508688 |
| Source | Uk |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783836502122 (hbk.): |
| Terms of availability | 19.95 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 3836502127 (hbk.) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)191754780 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UKM |
| Transcribing agency | UKM |
| Modifying agency | BAKER |
| -- | YDXCP |
| -- | CUY |
| -- | OHX |
| -- | NDD |
| -- | WNE |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| -- | ger |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | ukblcatcopy |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | TSAA |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5811 |
| Item number | .P46 2008 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF 5811 .P46 2008 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF 5811 .P46 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pincas, Stepháne. |
| 9 (RLIN) | 144850 |
| 245 12 - TITLE STATEMENT | |
| Title | A history of advertising / |
| Statement of responsibility, etc | Stepháne Pincas and Marc Loiseau ; foreword by Maurice Lévy. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Köln ; |
| -- | London : |
| Name of publisher, distributor, etc | Taschen, |
| Date of publication, distribution, etc | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 336 p. : |
| Other physical details | ill. (chiefly col.) ; |
| Dimensions | 28 cm. |
| 546 ## - LANGUAGE NOTE | |
| Language note | Translated from the German. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references ( p. 329-332) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising campaigns |
| General subdivision | History. |
| 9 (RLIN) | 144851 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Branding (Marketing) |
| General subdivision | History. |
| 9 (RLIN) | 144852 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Commercial art |
| General subdivision | History. |
| 9 (RLIN) | 144853 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Loiseau, Marc. |
| 9 (RLIN) | 11075 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Display text | Online version: |
| Main entry heading | Pincas, Stepháne. |
| Title | History of advertising. |
| Place, publisher, and date of publication | Köln ; London : Taschen, 2008 |
| Record control number | (OCoLC)681494899 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | |
| b | 03-05-13 |
| c | 03-05-13 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | audmc |
| Operator's initials, OID (RLIN) | 03-05-13 |
| Cataloger's initials, CIN (RLIN) | m |
| First Date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | gw |
| -- | 2 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| g | 0 |
| i | 5142491 |
| j | 0 |
| l | audmc |
| o | - |
| p | 74.00 |
| q | - |
| r | - |
| s | - |
| t | 1 |
| u | 1 |
| v | 0 |
| w | 1 |
| x | 0 |
| y | i14907811 |
| z | 03-05-13 |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | American University in Dubai | American University in Dubai | Main Collection | 2013-03-05 | 74.00 | 1 | HF 5811 .P46 2008 | 5142491 | 2023-11-07 | 74.00 | 2015-07-25 | Books |