MARC details
000 -LEADER |
fixed length control field |
04424cam a2200373 a 4500 |
001 - CONTROL NUMBER |
control field |
36337 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240430145206.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110321s2011 enka b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2011925781 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781849800136 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1849800138 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
DLC |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
043 ## - GEOGRAPHIC AREA CODE |
Geographic area code |
a------ |
-- |
f------ |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.12.I74 |
Item number |
H36 2011 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF 5415.12 .I74 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
H36 2011 |
245 00 - TITLE STATEMENT |
Title |
Handbook of Islamic marketing / |
Statement of responsibility, etc |
edited by Oz̈lem Sandikci, Gillian Rice. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Cheltenham, UK ; |
-- |
Northampton, MA : |
Name of publisher, distributor, etc |
Edward Elgar, |
Date of publication, distribution, etc |
c2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxi, 513 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
1. Islamic Marketing: An Introduction and Overview / Oz̈lem Sandikci and Gillian Rice -- Part I: Morality and the Marketplace -- 2. Islamic Ethics and Marketing Abbas / J. Ali -- 3. Fatwa Rulings in Islam: A Malaysian Perspective on their Role in Muslim Consumer Behaviour / Nazlida Muhamad -- 4. Investment, Fashion and Markets in the Muslim World / Alexandru Balasescu -- Part II: Muslim Consumptionscapes -- 5. Gender and Privacy in Arab Gulf States: Implications for Consumption and Marketing / Russell Belk and Rana Sobh -- 6. Being Fashionable in Today's Tunisia: What About Cultural Identity? / Fatma Smaoui and Ghofrane Ghariani -- 7. Consumer Acculturation in Situ: The Continuing Legacy of French Colonization in North Africa / Elizabeth C. Hirschman and Mourad Touzani -- 8. Lifestyles of Islamic Consumers in Turkey / Yonca Aslanbay, Oz̈lem Hesapci̧ Sanaktekin and Bekir Agirdir -- 9. The Impact of Islam on Food Shopping and Consumption Patterns of Muslim Households / Hayiel Hino -- 10. Understanding Preference Formation of Functional Food Among Malaysian Muslims Siti / Hasnah Hassan -- Part III: Marketing Practices -- 11. Market-orientation and Islamic Business Practices in Malaysia / Raja Nerina Raja Yusof, Andre ́M. Everett and Malcolm H. Cone -- 12. An International Marketing Strategy Perspective on Islamic Marketing / Sonja Prokopec and Mazen Kurdy -- 13. Islamic Banking: The Convergence of Religion, Economic Self-interest and Marketing / Kenneth Beng Yap -- 14. Market Segmentation and Buying Behaviour in the Islamic Financial Services Industry / Rusnah Muhamad, T.C. Melewar and Sharifah Faridah Syed Alwi -- 15. Customer-based Brand Equity of Islamic Banks in Bahrain: An Empirical Investigation / Omneya Mokhtar Yacout and Mohamed Farid ElSahn -- 16. Islam and Corporate Social Responsibility in the Arab World: Reporting and Discourse / Cameron Thibos and Kate Gillespie -- 17. Exploring Marketing Strategies for Islamic Spiritual Tourism / Farooq Haq and Ho Yin Wong -- 18. A Digital Media Approach to Islamic Marketing / Mohamed El-Fatatry, Stephen Lee, Tariq Khan and Vili Lehdonvirta -- Part IV: Globalization, Politics and Resistance -- 19. Serving God through the Market: The Emergence of Muslim Consumptionscapes and Islamic Resistance / Sultan Tepe -- 20. The Arab Consumer Boycott of American Products: Motives and Intentions / Maya F. Farah -- 21. Moments of Departure, Moments of Arrival: How Marketers Negotiate Transnationalism in Muslim Markets / Chae Ho Lee and Jennifer D. Chandler -- 22. Cultural Diplomacy and the United Arab Emirates: The Emergence of a Sovereign Wealth Fund Nation on the International Art World Stage / Rula Al-Abdulrazak and Derrick Chong -- Part V: The Future -- 23. The Future of Islamic Branding and Marketing: A Managerial Perspective / Paul Temporal -- 24. Islam, Consumption and Marketing: Going Beyond the Essentialist Approaches / Oz̈lem Sandikci and Gul̈iz Ger. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
505 1# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Morality and the marketplace -- Muslim consumptionscapes -- Marketing practices -- Globalization, politics, and resistance -- The future. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
Geographic subdivision |
Islamic countries. |
9 (RLIN) |
130158 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Religious aspects |
-- |
Islam. |
9 (RLIN) |
130160 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Consumption (Economics) |
General subdivision |
Religious aspects |
-- |
Islam. |
9 (RLIN) |
130161 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Brand name products |
General subdivision |
Religious aspects |
-- |
Islam. |
9 (RLIN) |
130162 |
651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
Geographic name |
Islamic countries |
General subdivision |
Commerce. |
9 (RLIN) |
130163 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Sandıkcı, Oz̈lem. |
9 (RLIN) |
130164 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Rice, Gillian, |
Titles and other words associated with a name |
Ph. D. |
9 (RLIN) |
130165 |
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|
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07-23-12 |
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07-23-12 |
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Koha item type |
Books |
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audmc |
Operator's initials, OID (RLIN) |
07-23-12 |
Cataloger's initials, CIN (RLIN) |
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First Date, FD (RLIN) |
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eng |
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945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
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5068972 |
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audmc |
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07-17-12 |