| 000 -LEADER | |
|---|---|
| fixed length control field | 02032cam a2200361 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 35765 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | DLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240430145142.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090316s2010 njua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2009010869 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780135053010 : |
| Terms of availability | 216.53 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135053013 : |
| Terms of availability | 216.53 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.32 |
| Item number | .S35 2010 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF 5415.32 .S35 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Schiffman, Leon G. |
| 9 (RLIN) | 76916 |
| 245 10 - TITLE STATEMENT | |
| Title | Consumer behavior / |
| Statement of responsibility, etc | Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc | Pearson Education/Prentice Hall, |
| Date of publication, distribution, etc | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 518 p., [55] p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 29 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 01 Consumer Behavior: Its Origin and Strategic and Applications Chapter 02 Introduction to the Consumer Research Process Chapter 03 Market Segmentation Chapter 04 Consumer Motivation Chapter 05 Personality and Consumer Behavior Chapter 06 Consumer Perception Chapter 07 Consumer Learning Chapter 08 Consumer Attitude Formation and Change Chapter 09 Communication and Consumer Behavior Chapter 10 The Family and Its Social Class Standing Chapter 11 Influence of Culture on Consumer Behavior Chapter 12 Subcultures and Consumer Behavior Chapter 13 Cross Cultural and Global Consumer Behavior Chapter 14 Diffusion of Innovations Chapter 15 Consumer Decision Making and Beyond Chapter 16 Consumers Social Responsibility and Green Marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer behavior. |
| 9 (RLIN) | 123858 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Motivation research (Marketing) |
| 9 (RLIN) | 123860 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Consumer behaviour. |
| 9 (RLIN) | 123862 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kanuk, Leslie Lazar. |
| 9 (RLIN) | 76919 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wisenblit, Joseph. |
| 9 (RLIN) | 123864 |
| 852 1# - LOCATION/CALL NUMBER | |
| -- | P216.53usd |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | |
| b | 05-28-12 |
| c | 05-23-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | audmc |
| Operator's initials, OID (RLIN) | 05-23-12 |
| Cataloger's initials, CIN (RLIN) | m |
| First Date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | nju |
| -- | 0 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| g | 0 |
| i | 5066064 |
| j | 0 |
| l | audmc |
| o | - |
| p | 795.75 |
| q | - |
| r | - |
| s | - |
| t | 1 |
| u | 0 |
| v | 0 |
| w | 0 |
| x | 0 |
| y | i13107598 |
| z | 05-23-12 |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | American University in Dubai | American University in Dubai | Main Collection | 2012-05-23 | 795.75 | HF 5415.32 .S35 2010 | 5066064 | 2023-11-08 | 795.75 | 2015-07-25 | Books |