AUD Library Catalog

Normal view MARC view

Corporate reputation and competitiveness / (Record no. 35234)

MARC details
000 -LEADER
fixed length control field 01780cam a22003974a 4500
001 - CONTROL NUMBER
control field 35234
003 - CONTROL NUMBER IDENTIFIER
control field DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240430145124.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020731s2003 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002068326
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA2-W6349
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415287432 :
Terms of availability 64.95
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 041528743X :
Terms of availability 64.95
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency UKM
-- C#P
-- XMA
-- BAKER
-- NLGGC
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD59.2
Item number .D38 2003
069 ## -
-- 09027820
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD 59.2 .D38 2003
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD 59.2 .D38 2003
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Davies, Gary,
Dates associated with a name 1946-
9 (RLIN) 118451
245 10 - TITLE STATEMENT
Title Corporate reputation and competitiveness /
Statement of responsibility, etc Gary Davies ; with Rosa Chun, Rui Vinhas da Silva and Stuart Roper.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London ;
-- New York :
Name of publisher, distributor, etc Routledge,
Date of publication, distribution, etc 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 272 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. [259]-268) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note A brief history of strategic thought -- The traditional approach to reputation management -- The reputation paradigm -- The company as a brand -- Defending a reputation -- Measuring reputation : the corporate personality scale -- The management of image and identity -- Managing the reputation chain -- Reputation and business performance -- Challenges in reputation management -- Managing the personality of the organization.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporate image.
9 (RLIN) 118452
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products
General subdivision Management.
9 (RLIN) 118453
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporations
General subdivision Public relations.
9 (RLIN) 118454
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Competition.
9 (RLIN) 118455
852 1# - LOCATION/CALL NUMBER
-- P64.95usd
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a
b 04-03-12
c 04-02-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
998 ## - LOCAL CONTROL INFORMATION (RLIN)
-- audmc
Operator's initials, OID (RLIN) 04-02-12
Cataloger's initials, CIN (RLIN) m
First Date, FD (RLIN) a
-- -
-- eng
-- enk
-- 0
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
g 0
i 5094596
j 0
l audmc
o -
p 238.00
q -
r -
s -
t 1
u 0
v 0
w 0
x 0
y i13101067
z 04-02-12
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
  Library of Congress Classification     American University in Dubai American University in Dubai Main Collection 2012-04-02 238.00   HD 59.2 .D38 2003 5094596 2023-11-02 238.00 2015-07-25 Books
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