| 000 -LEADER | |
|---|---|
| fixed length control field | 01229cam a2200325 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 31856 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240430144929.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100827s2011 nyuab b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2010036614 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071752633 : |
| Terms of availability | 27.00 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071752633 : |
| Terms of availability | 27.00 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | .M325 2011 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF 5415.126 5 M325 2011 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Macy, Beverly. |
| 9 (RLIN) | 150916 |
| 245 14 - TITLE STATEMENT | |
| Title | The power of real-time social media marketing : |
| Remainder of title | how to attract and retain customers and grow the bottom line in the globally connected world / |
| Statement of responsibility, etc | by Beverly Macy, Teri Thompson. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | McGraw-Hill, |
| Date of publication, distribution, etc | c2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 244 p. : |
| Other physical details | ill., map ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| 9 (RLIN) | 150918 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Social media. |
| 9 (RLIN) | 150920 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Online social networks. |
| 9 (RLIN) | 150923 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 9 (RLIN) | 150924 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Thompson, Teri. |
| 9 (RLIN) | 150925 |
| 852 1# - LOCATION/CALL NUMBER | |
| -- | P27.00usd |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | |
| b | 03-22-11 |
| c | 03-22-11 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | audmc |
| Operator's initials, OID (RLIN) | 03-22-11 |
| Cataloger's initials, CIN (RLIN) | m |
| First Date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | nyu |
| -- | 4 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| g | 0 |
| i | 5046416 |
| j | 0 |
| l | audmc |
| o | - |
| p | 99.09 |
| q | - |
| r | - |
| s | - |
| t | 1 |
| u | 2 |
| v | 1 |
| w | 2 |
| x | 0 |
| y | i12277137 |
| z | 03-22-11 |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | American University in Dubai | American University in Dubai | Main Collection | 2011-03-22 | 99.09 | 2 | 1 | HF 5415.126 5 M325 2011 | 5046416 | 2023-11-08 | 99.09 | 2015-07-25 | Books |