| 000 -LEADER | |
|---|---|
| fixed length control field | 01276nam a22003135 4500 |
| 001 - CONTROL NUMBER | |
| control field | bk0008825064 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100714s2010 xx eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781601467461 (pbk.) : |
| Terms of availability | 129.00 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 160146746X (pbk.) : |
| Terms of availability | 129.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Baker & Taylor |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | RA410.56 |
| -- | HF5415.2 |
| -- | HF6161.H7 |
| Item number | B48 2010 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF 6161 .H7 B48 2010 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bevolo, Chris. |
| 9 (RLIN) | 128227 |
| 245 12 - TITLE STATEMENT | |
| Title | A marketer's Guide to measuring results : |
| Remainder of title | prove the impact of new media and traditional healthcare marketing efforts / |
| Statement of responsibility, etc | Chris Bevolo. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Marblehead, MA : |
| Name of publisher, distributor, etc | Hcpro Inc., |
| Date of publication, distribution, etc | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 201 p.; |
| Dimensions | 21 cm. |
| 650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Medical care |
| General subdivision | Marketing. |
| 9 (RLIN) | 128228 |
| 650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Medical care |
| General subdivision | Marketing |
| -- | Evaluation. |
| 9 (RLIN) | 128230 |
| 650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 9 (RLIN) | 128231 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Health care marketing. |
| 9 (RLIN) | 128232 |
| 852 ## - LOCATION/CALL NUMBER | |
| -- | p129.00 |
| -- | 07-18-2010 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | |
| b | 08-19-10 |
| c | 08-06-10 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | audmc |
| Operator's initials, OID (RLIN) | 07-18-10 |
| Cataloger's initials, CIN (RLIN) | m |
| First Date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | xx |
| -- | 2 |
| 935 ## - | |
| -- | PO36211 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| g | 0 |
| i | 5003863 |
| j | 0 |
| l | audmc |
| n | Copy Type:01 - Books Book Cart:19 - Entry Collection |
| o | - |
| p | 474.08 |
| q | - |
| r | - |
| s | - |
| t | 1 |
| u | 0 |
| v | 0 |
| w | 0 |
| x | 0 |
| y | i10365667 |
| z | 08-06-10 |
| Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Copy Type:01 - Books Book Cart:19 - Entry Collection | American University in Dubai | American University in Dubai | Main Collection | 2010-08-06 | 474.08 | HF 6161 .H7 B48 2010 | 5003863 | 2023-11-07 | 474.08 | 2015-07-25 | Books |