| 000 -LEADER | |
|---|---|
| fixed length control field | 02310cam a2200373 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 2007009628 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | DLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240430144358.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070308s2008 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2007009628 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780072862959 (pbk.) : |
| Terms of availability | 111.50 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0072862955 (pbk.) : |
| Terms of availability | 111.50 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | NhCcYBP |
| -- | OCoLC |
| -- | NcChaBTT |
| -- | NhCcYBP |
| -- | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P91.3 |
| Item number | .R38 2008 |
| 069 ## - | |
| -- | 05946575 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | P 91.3 .R38 2008 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | P 91.3 .R38 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Reinard, John C. |
| 9 (RLIN) | 85663 |
| 245 10 - TITLE STATEMENT | |
| Title | Introduction to communication research / |
| Statement of responsibility, etc | John C. Reinard. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston, MA : |
| Name of publisher, distributor, etc | McGraw-Hill Higher Education, |
| Date of publication, distribution, etc | c2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 588, [160] p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part 1. Introduction to the field -- Chapter 1. The role of research in communication -- Chapter 2. Communication research problems -- Part 2. Understanding rudiments of research reasoning -- Chapter 3. Conceptualizations in communication research -- Chapter 4. Measurement in communication research -- Chapter 5. composing the communication argument: the reasoning and the evidence -- Part 3. Design of research -- Chapter 6. Conducting textual analyses -- Chapter 7. Qualitative methods: ethnography, participant observation, and fieldwork -- Chapter 8. Content analysis of communication -- Chapter 9. Design of descriptive empirical research in communication -- Chapter 10. Design of experimental research in communication -- Chapter 11. Sampling -- Part 4. Statistical analysis of data -- Chapter 12. Descriptive statistics -- Chapter 13. Introductory inferential statistics I: hypothesis testing with two means -- Chapter 14. Inferential statistics II: beyond two means -- Chapter 15. Meta-analysis. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Communication |
| General subdivision | Research |
| -- | Methodology. |
| 9 (RLIN) | 117804 |
| 852 ## - LOCATION/CALL NUMBER | |
| -- | p111.50 |
| -- | 01-30-2008 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | |
| b | 08-12-10 |
| c | 08-06-10 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | audmc |
| Operator's initials, OID (RLIN) | 01-30-08 |
| Cataloger's initials, CIN (RLIN) | m |
| First Date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | mau |
| -- | 0 |
| 935 ## - | |
| -- | 600057-600063 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| g | 0 |
| i | 600061 |
| j | 0 |
| l | audmc |
| n | Copy Type:01 - Books |
| o | - |
| p | 409.76 |
| q | - |
| r | - |
| s | - |
| t | 1 |
| u | 0 |
| v | 0 |
| w | 0 |
| x | 0 |
| y | i10283419 |
| z | 08-06-10 |
| Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Copy Type:01 - Books | American University in Dubai | American University in Dubai | Main Collection | 2010-08-06 | 409.76 | 2 | 10 | P 91.3 .R38 2008 | 600061 | 2023-11-20 | 2017-04-09 | 409.76 | 2015-07-25 | Books |