MARC details
| 000 -LEADER |
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| fixed length control field |
02988cam a2200469 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
2006030611 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
DLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20240430144157.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
060914s2007 nyu b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2006030611 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781400043361 : |
| Terms of availability |
26.95 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1400043360 : |
| Terms of availability |
26.95 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
IG# |
| -- |
BAKER |
| -- |
YDXCP |
| -- |
NPL |
| -- |
BUR |
| -- |
BTCTA |
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VP@ |
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DLC |
| 043 ## - GEOGRAPHIC AREA CODE |
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| Geographic area code |
n-us--- |
| -- |
e-fr--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HD9711.U64 |
| Item number |
B646 2007 |
| 069 ## - |
|---|
| -- |
08873162 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
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| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD 9711 .U64 B646 2007 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD 9711 .U64 B646 2007 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Newhouse, John. |
| 9 (RLIN) |
87869 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Boeing versus Airbus : |
| Remainder of title |
the inside story of the greatest international competition in business / |
| Statement of responsibility, etc |
John Newhouse. |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Boeing vs. Airbus |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Boeing versus Airbus : the inside story of the greatest international competition in business. |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Place of publication, distribution, etc |
New York, NY : |
| Name of publisher, distributor, etc |
A.A. Knopf, |
| Date of publication, distribution, etc |
c2007. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiii, 254 p. ; |
| Dimensions |
25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. 229-240) and index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
"Chronicles the high-stakes rivalry between the world's two largest aircraft manufacturers--companies that will bet the house on a single airplane. Long one of America's most successful corporations--and its biggest exporter--Boeing struggled to maintain 50% of the market share for commercial aircraft after being overtaken by European upstart Airbus in the late 1990s. But Airbus did not remain on top for long--by 2006, the company suffered from mismanagement and had adopted the kind of complacent, risk-averse culture that had once characterized its competitor. Incorporating interviews conducted throughout the industry, Newhouse takes us inside these two firms to help us understand their struggle for supremacy in a business based as much on instinct as on economics. He also explores the problems that now face both companies: potential competition from China and Japan, the challenge of serving Asian markets, and the need to undo years of mismanagement.--From publisher description."--From source other than the Library of Congress |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Being number one -- Trading places -- Folly and hypocrisy -- Market share, the airlines' enemy -- Playing the game -- Meltdown and merger -- The very large airplane -- A challenge from Asia -- Muddling through, more or less. |
| 610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Boeing Company. |
| 9 (RLIN) |
87870 |
| 610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Airbus Industrie. |
| 9 (RLIN) |
87871 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Aircraft industry |
| Geographic subdivision |
United States. |
| 9 (RLIN) |
87872 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Aircraft industry |
| Geographic subdivision |
France. |
| 9 (RLIN) |
87873 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Competition, International. |
| 9 (RLIN) |
87874 |
| 852 ## - LOCATION/CALL NUMBER |
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| -- |
p26.95 |
| -- |
05-23-2007 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
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| a |
|
| b |
08-12-10 |
| c |
08-06-10 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Koha item type |
Books |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| -- |
audmc |
| Operator's initials, OID (RLIN) |
05-23-07 |
| Cataloger's initials, CIN (RLIN) |
m |
| First Date, FD (RLIN) |
a |
| -- |
- |
| -- |
eng |
| -- |
nyu |
| -- |
0 |
| 935 ## - |
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| -- |
PO20127 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
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| g |
0 |
| i |
693978 |
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0 |
| l |
audmc |
| n |
Copy Type:01 - Books |
| o |
- |
| p |
99.04 |
| q |
- |
| r |
- |
| s |
- |
| t |
1 |
| u |
1 |
| v |
0 |
| w |
1 |
| x |
0 |
| y |
i10238670 |
| z |
08-06-10 |