MARC details
000 -LEADER |
fixed length control field |
04118pam a2200433 a 4500 |
001 - CONTROL NUMBER |
control field |
98031552 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
DLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240430143858.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
050915s1999 nyu 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
98031552 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0812930428 : |
Terms of availability |
25.00 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
DLC |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
PN1992.6 |
Item number |
.W68 1999 |
069 ## - |
-- |
09987148 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
PN 1992.6 .W68 1999 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
PN 1992.6 .W68 1999 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Wolf, Michael J. |
9 (RLIN) |
68399 |
245 14 - TITLE STATEMENT |
Title |
The entertainment economy : |
Remainder of title |
how mega-media forces are transforming our lives / |
Statement of responsibility, etc |
Michael J. Wolf. |
250 ## - EDITION STATEMENT |
Edition statement |
1st ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
Times Books, |
Date of publication, distribution, etc |
c1999. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxi, 314 p. ; |
Dimensions |
25 cm. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
You Are Now Entering the Entertainment Zone -- Hedonomics: The Fun-Focused Consumer -- The E-Factor: There's No Business Without Show Business -- The Battle for Your Attention -- Mogul Kombat: The Struggle for World Domination -- Breakout: The Genesis of a Phenomenon -- "Enteractivity": The Internet and Reality -- Brand Empires -- And Now, a Word from Our Sponsors -- The View from Tomorrow. |
520 ## - SUMMARY, ETC. |
Summary, etc |
Every so often an author explains our culture in such a new and original way that from that day on we see the world around us in a new light. From Understanding Media by Marshall McLuhan through Nicholas Negroponte's Being Digital, the books that have shown us the clearest vision of the future have been those that recognize the central role of mass media. |
520 8# - SUMMARY, ETC. |
Summary, etc |
In The Entertainment Economy, Michael J. Wolf, the industry's most in-demand strategist, demonstrates that media and entertainment have moved beyond culture to become the driving wheel of the global economy. From New York to New Delhi, from London to Lagos, from Singapore to Seattle, every business is locked in the same battle for consumer attention that movie producers and television programmers deal with on a daily basis. Consumer businesses, just like entertainment businesses, have to turn to content for the competitive edge. As adviser to companies such as MTV, Paramount, Hearst, NBC, Universal, Turner Broadcasting, Bertelsmann, and the NBA, Wolf is known by industry insiders as the moguls' secret weapon. |
520 8# - SUMMARY, ETC. |
Summary, etc |
In clear, brash prose, full of real-life examples, Wolf shows how tomorrow's successful businessperson will have to act like a mogul in a global economy defined by hits and blockbusters. From MTV to Ford Motor Company, from Tommy Hilfiger to Martha Stewart, from Citibank to Amazon.com, from Steven Spielberg to Richard Branson, Wolf shares the insights gained through his unique perspective as the founder of the world's largest media consulting practice, leaving no doubt that the watchwords for all consumer businesses in the twenty-first century are truly "There's no business without show business." Written with equal degrees of business and pop-culture savvy, The Entertainment Economy is a book for everyone. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Television broadcasting |
General subdivision |
Social aspects. |
9 (RLIN) |
68400 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Motion pictures |
General subdivision |
Social aspects. |
9 (RLIN) |
68401 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Leisure industry. |
9 (RLIN) |
68402 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Popular culture. |
9 (RLIN) |
68403 |
852 ## - LOCATION/CALL NUMBER |
-- |
p25.00 |
-- |
10-06-1999 |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
a |
|
b |
08-06-10 |
c |
08-06-10 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
-- |
audmc |
Operator's initials, OID (RLIN) |
10-06-99 |
Cataloger's initials, CIN (RLIN) |
m |
First Date, FD (RLIN) |
a |
-- |
- |
-- |
eng |
-- |
nyu |
-- |
4 |
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) |
a |
Michael J. Wolf is the leading consultant to the world's top media and entertainment companies. He is the founder and senior partner of the Media and Entertainment Group at Booz-Allen & Hamilton, the largest and most influential consulting practice for these industries. His team of more than two hundred consultants are based in New York, Los Angeles, London, Paris, Tokyo, Munich, Shanghai, and Sao Paulo. A graduate of Columbia University, Mr. Wolf lives in New York City. He can be reached at his e-mail address: wolf@entertainmenteconomy.com. |
935 ## - |
-- |
NEXT YEARS BOO |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
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i |
609057 |
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audmc |
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Copy Type:01 - Books |
o |
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p |
91.88 |
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r |
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1 |
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1 |
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3 |
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i1016926x |
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08-06-10 |