000 | 01551nam a2200385 i 4500 | ||
---|---|---|---|
001 | on1427569096 | ||
003 | AE-DuAU | ||
005 | 20240430150406.0 | ||
008 | 240322s2024 enkab b 001 0 eng d | ||
020 | _a9781529628081 (paperback) | ||
035 | _a(AE-DuAU)1427569096 | ||
040 |
_aStDuBDS _beng _cCDX _erda _dAE-DuAU |
||
049 | _aTSAUD | ||
050 | 4 | _aG155.A1H8 2024 | |
090 | _aG155.A1H8 2024 | ||
100 | 1 |
_aHudson, Simon, _eauthor. _9204869 |
|
245 | 1 | 0 |
_aMarketing for tourism, hospitality & events : _ba global and digital approach / _cby Simon Hudson and Louise Hudson. |
246 | 3 | 3 | _aMarketing for tourism, hospitality and events |
250 | _aSecond edition. | ||
264 | 1 |
_aLondon : _bSage, _c2024 |
|
300 |
_axiv, 401 pages : _bcolor illustrations ; _c25 cm |
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336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
||
500 | _aPrevious edition: 2017. | ||
504 | _aIncludes bibliographical references and index. | ||
520 | 8 | _aThis cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries. | |
650 | 0 |
_aTourism _xMarketing. _9204870 |
|
650 | 0 |
_aHospitality industry _xMarketing. _9204871 |
|
650 | 0 |
_aSpecial events _xMarketing. _9204872 |
|
650 | 7 |
_aTravel and Tourism. _2ukslc _9204873 |
|
700 | 1 |
_aHudson, Louise, _eauthor. _9204874 |
|
942 |
_2lcc _cBOOK |
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999 |
_c52588 _d52588 |
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907 | _a52588 |