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008 121022s2013 nyua b 000 0 eng
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035 _a(OCoLC)795174270
_z(OCoLC)826451075
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_z(OCoLC)1296999415
037 _bFarrar Straus & Giroux, C/O Mps 16365 James Madison Hwy, Gordonsville, VA, USA, 22942, (540)6727600
_nSAN 631-5011
040 _aDLC
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042 _apcc
050 0 0 _aLB 1068
_b.A75 2013
060 4 _a370.155 A642a
090 _aLB 1068 .A75 2013
100 1 _aApkon, Stephen.
_9193137
245 1 4 _aThe age of the image :
_bredefining literacy in a world of screens /
_cStephen Apkon.
250 _a1st ed.
260 _aNew York :
_bFarrar, Straus and Giroux,
_c2013.
300 _axv, 263 pages :
_billustrations ;
_c22 cm
336 _atext
_btxt
_2rdacontent
336 _astill image
_bsti
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 255-258).
505 0 _aAll the world's a screen -- What is literacy? -- The brain sees pictures first -- The evolution of the audience -- The big business of images -- Grammar, rhythm, and rhyme in the age of the image -- Teaching a new generation -- The sharpening picture.
520 _a"We live in a world awash in images. The recent technological revolutions in video recording, editing. and distribution are more akin to the development of movable type than any other such revolution in the last 500 years. And yet we are not popularly cognizant of or conversant with the grammar of visual communication, the coded messages of its style, and the practical components of its production. We are largely, in a word, illiterate. But this is not a gloomy diagnosis of the collapse of civilization; rather, it is a celebration of the progress we've made and a plan to seize the potential we're poised to enjoy. Now is the time, Apkon argues, to transform the way we teach, create, and communicate so that we can all step forward together into a rich and stimulating future."--Jacket.
650 0 _aVisual literacy.
_9193138
650 0 _aVisual communication.
_9193139
650 0 _aVisual perception.
_9193140
650 2 _aVisual Perception
_9193141
650 7 _aVisual communication.
_2fast
_9193139
650 7 _aVisual literacy.
_2fast
_9193138
650 7 _aVisual perception.
_2fast
_9193140
942 _2lcc
_cBOOK
948 _hNO HOLDINGS IN TSAUD - 627 OTHER HOLDINGS
999 _c50779
_d50779
907 _a50779