000 01913aam a2200385 a 4500
001 12433460
003 DLC
005 20240430145811.0
008 010607s2001 maua 000 0deng
010 _a 2001092089
020 _a9780262621533
020 _a0262621533
040 _aDLC
_cDLC
_dDLC
_dUK-RwCLS
043 _an-us---
050 0 4 _aHB615
_b.L29 2001
090 _aHB 615 .L29 2001
100 1 _aLaurel, Brenda.
_98982
245 1 0 _aUtopian entrepreneur /
_cBrenda Laurel.
260 _aCambridge, Mass. ;
_aLondon :
_bMIT Press,
_cc2001.
300 _a116 p. :
_bill. ;
_c19 cm.
490 1 _aMediawork
520 _aA heady hybrid of critical thinking, personal narrative, and economic analysis, Utopian Entrepreneur is a field manual for those who want to do socially positive work in the context of business. One of the few Silicon Valley veterans who participated in all four of the major computer tech bubbles--games, multimedia, virtual reality, and dot-coms--Brenda Laurel is known for injecting humanistic values into computer-based media.Laurel interweaves her ideas on how to conduct socially progressive business with the saga of her experiences with the Interval Research Corporation and as the founder of the pioneering girls' software company Purple Moon.
600 1 0 _aLaurel, Brenda.
_98982
610 2 0 _aPurple Moon Media (Firm)
_xHistory.
_98983
610 2 0 _aInterval Research Corporation
_xHistory.
_98984
650 0 _aEntrepreneurship
_zUnited States.
_98985
650 0 _aCorporations
_xMoral and ethical aspects
_zUnited States.
_98986
650 0 _aSocial responsibility of business
_zUnited States.
_93046
650 0 _aChildren's software
_zUnited States.
_98987
650 0 _aComputer software industry
_zUnited States
_98988
650 0 _aBusinesswomen
_zUnited States
_vBiography.
_98989
830 0 _aMediawork.
_98990
942 _2lcc
_cBOOK
999 _c43330
_d43330
907 _a43330