000 | 02761cam a2200433 i 4500 | ||
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001 | ocn905067686 | ||
003 | OCoLC | ||
005 | 20240430145634.0 | ||
008 | 140922s2015 enka b 001 0 eng d | ||
010 | _a 2014952137 | ||
020 | _a9780857938886 (hbk.) | ||
020 | _a0857938886 (hbk.) | ||
020 | _z9780857938893 (ebook) | ||
035 | _a(OCoLC)905067686 | ||
040 |
_aYDXCP _beng _erda _cYDXCP _dDLC _dBEDGE _dIUL _dSOI |
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042 | _alccopycat | ||
049 | _aTSAA | ||
050 | 0 | 0 |
_aP96.E25 _bH356 2015 |
090 | _aP 96 .E25 H356 2015 | ||
245 | 0 | 0 |
_aHandbook on the economics of the media / _cedited by Robert G. Picard, Steven S. Wildman. |
264 | 1 |
_aCheltenham, UK : _bEdward Elgar Publishing, _c[2015] |
|
300 |
_axv, 399 pages : _billustrations ; _c24 cm |
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336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aIntroduction / Robert G. Picard and Steven S. Wildman -- Media as multi-sided platforms / Jean J. Gabszewicz, Joana Resende and Nathalie Sonnac -- Vertical ownership, technology and programming content / Sung Wook Ji and David Waterman -- Economics of trade in media products / Steven S. Wildman and Sang Yup Lee -- Media clusters and metropolitan knowledge economy / Charlie Karlsson and Philippe Rouchy -- Economics of advertising: the role of commercial media / Anthony Dukes -- The pricing of advertising / Agostino Manduchi -- Economics of print media / Robert G. Picard -- The economics of television: excludability, rivalry, and imperfect competition / Patrick Barwise and Robert G. Picard -- The economics of broadband / Benjamin J. Bates, Nick Geidner and Yi-Xi Zhu -- Economics of peer-to-peer file exchange / Nodir Adilov, Peter J. Alexander and Brendan Cunningham -- Video games, virtual worlds and economics / Isaac Knowles, Edward Castronova and Travis Ross -- Digital technology, disruption and the market for news / Lisa George -- Economic analysis in media policy making / Jonathan D. Levy -- Media economics in competition law / Tom Björkroth and Mikko Grönlund -- Economics and economic impact of copyright / Ruth Towse -- Effects of taxes and subsidies on media services / Hans Jarle Kind and Jarle Møen. | |
650 | 0 |
_aMass media _xEconomic aspects. _9498 |
|
650 | 7 |
_aMass media _xEconomic aspects. _2fast _9498 |
|
650 | 7 |
_aMédias. _2eclas _9499 |
|
650 | 7 |
_aPolitique économique. _2eclas _9500 |
|
650 | 7 |
_aAspects économiques. _2eclas _9501 |
|
650 | 7 |
_aAnalyse économique. _2eclas _9502 |
|
650 | 7 |
_aManuels. _2eclas _9503 |
|
700 | 1 |
_aPicard, Robert G., _eeditor. _9504 |
|
700 | 1 |
_aWildman, Steven S., _eeditor. _9505 |
|
942 |
_2lcc _cBOOK |
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999 |
_c41958 _d41958 |
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907 | _a41958 |